The Toyota Echo replaces the Tercel. But Toyota hopes its new entry-level subcompact will do more than just make up for lost sales. With the Echo, Toyota will reach out to a new generation of consumers: people under 30, many of whom don't shop Toyota.
Toyota hopes the interior packaging will combine with a peppy, fuel-sipping powertrain to convince young buyers that Toyota is a good value.
The car's 16-valve, 1.5-liter engine uses variable valve timing and a high compression ratio to crank out 108 hp. The five-speed manual transmission carries over from the Tercel. But the automatic transmission is a new four-speed with uphill shift logic.
On the inside are a center-mounted instrument gauge cluster and cubbyholes for gear in every possible place.