Some of the nation's most innovative dealers will share their secrets for success at the 1999 Automotive News Retail Technology Forum West in Scottsdale, Ariz., Nov. 9-10.
Among the panelists:
Ernie Boch Jr., general manager of Boch Enterprises in Norwood, Mass. His Boch Enterprises Web site was the winner of the 1999 Automotive News Best Web Site Contest.
Mike McFall, vice president of Internet marketing for AutoNation Inc. He is the principal architect of AutoNation's Internet strategy.
Dave Thomas, general manager of Thomas Motors Inc. in The Dalles, Ore. His company's Web site, autocost.com, has a staff of eight and a policy of responding to customer requests within 10 minutes.
Paul MacDonald, a former Chevrolet dealer who is now an automotive consultant. He is co-author of the booklets 'Resolving the Year 2000 Problem' and 'Contingency Planning for the Year 2000 Problem.'