Bud Liebler, senior vice president of marketing for DaimlerChrysler, poses with the presidents of the Unity organizations during the closing program. DaimlerChrysler hosted the closing party, which included the Spinners singing group. Pictured with Liebler are, from left, Vanessa Williams, National Association of Black Journalists; Catalina Comis, Asian-American Journalists Association; Kara Briggs, Native-American Journalists Association; and Nancy Baca, National Association of Hispanic Journalists.
GM executives are all smiles after their vehicles captured five of the top nine spots in a recent survey by Good Housekeeping magazine of nameplates preferred by women. (See story on Page 4.) Pictured are, from left: Phil Guarascio, GM vice president of advertising and marketing; Lynn Myers, Pontiac general marketing manager; Pat Haegele, Good Housekeeping publisher; Ellen Levine, the magazine's editor-in-chief; Michael Browner, GM executive director of media operations; and Tom Gaskin, Good Housekeeping's director of automotive advertising.
Newspapers First, an organization that sells ad space for 39 newspapers across the country, hosted automotive advertising clients at a reception at the Automotive Hall of Fame in Dearborn, Mich., Aug. 3. Among those attending were, from left, Carol Lawrence, media supervisor, Campbell-Ewald; Ed Ziltz, automotive supervisor, Newspapers First; Karin Goss, vice president and group director, GM MediaWorks; Roger Pike, advertising sales, Orange County Register; and Beth Mach Brown, supervisor, GM MediaWorks.
James Jobela raises his hands in glee after winning a 1999 Ford Fiesta during a Ford promotion with the Sowetan newspaper in Johannesburg, South Africa. It was Ford's first giveaway with the Sowetan, the largest newspaper in South Africa, but the company plans similar programs throughout that country as Ford tries to lift its sales and market share there. Pictured with Jobela, from left, are Craig Von Essen, spokesman for South African Motor Corp., in which Ford has a 45-percent share; and Don Mattera, associate editor at the Sowetan.
Detroit played host to the Tenneco Automotive Grand Prix of Detroit from Aug. 6-8. Several of the auto companies, including Ford, Honda and Mercedes-Benz, were on hand to cheer on drivers - and, more important, the engines they use. Pictured at left are CART driver Mauricio Gugelmin and Hal Whiteford, vice president of operations for Mercedes-Benz USA Inc. In the photo at right, CART driver Patrick Carpentier chats with Steve Potter, Mercedes-Benz USA Inc. sports marketing supervisor. Unfortunately, the race did not end well for either driver. Gugelmin and Carpentier collided during the 27th lap, eliminating both drivers from the race.