Ford group vice president of product development and quality:
'Increasingly, it is going to be more difficult to neatly fit products into car or truck categories. Customers are demanding more and more products that suit their lifestyles
'What we are seeing is a new genre of vehicle which combines many of the advantages of trucks with car characteristics.
'What you are seeing is entropy. The market is subdividing continuously and new forms are being created to satisfy an increasingly diverse mixture of customer advantages.'
Ford group vice president of marketing, sales and service:
'The crossover vehicles or the vehicles that fall between a car and a truck are going to rise in importance as we go forward.'
Ford vice president of design:
'If you lay vehicles out on a spectrum that runs from car to sport-utility and truck at the other end, there are probably five new types of concepts possible coming up from car toward truck and another five concepts coming the other way from truck toward car.'