Are you on the Internet? Do you plan to get aboard? Or have you decided to skip those kooky electronic gadgets?
Whatever your predilection, this section is for you. Read on and learn.
'Developing a Web site is like an infant learning to walk - small steps forward with plenty of hesitation and evaluation in between,' says Pioneer Park Mitsubishi-Hyundai-Kia in Peo-ria, Ill.
The dealer who does not take a position on the Internet is going to be left behind, according to CarSoup in Burnsville, Minn.
'If the dealership doesn't respond to the customer in one to four hours, the customer will move on,' says Gulf States Toyota in Houston.
Miller Automotive Group in Van Nuys, Calif., monitors the Internet three or four times a day at each dealership and updates it at least once a week.
At Sterling McCall Toyota in Houston, a car that is sold at noon will be removed from the online inventory by 2 p.m.
Superior Acura in Overland Park, Kan., estimates that 20 percent of its customers have had some contact with the dealership on the Internet.
'Too many frills slow down the system. Customers are trying to save time by using the Internet. You need to assist that process,' says Tasca Ford in East Providence, R.I.
'With new cars, it all comes down to price,' says Fort's Toyota in Pekin, Ill. 'A used-car shopper is looking for the right color and the right model.'
Rick McGill's Airport Toyota in Alcoa, Tenn., does not use any of the online buying services. 'We need to keep our own identity. The buying services tend to want to absorb you.'
And from Roger Beasley Volvo in Austin, Texas: 'If you're paying more than $400 a month, you're getting ripped off.'