Pininfarina denies work for Honda
Automotive News and its European sister publication, Automotive News Europe, reported May 26 that our company, Industrie Pininfarina, will begin producing a roadster for Honda Motor Co. in 1999.
We deny the story, which appears to be based on an absolutely groundless rumor.
GM quick delivery is a real winner
After 25 years in this business, I'm rarely impressed by anything labeled 'new and improved.' However, I just experienced something that I feel is worth sharing.
My wife wanted a 1997 GMC Jimmy just like the one she saw at the Philadelphia auto show, but she didn't want to wait eight weeks to 'factory order' it.
After checking out most of the inventory in our region, she feared that her dream truck didn't exist.
Then Ron Roark Jr. of Martin GMC in Newark, Del., told us of a new program called 'Custom Xpress Delivery.'
I asked, 'Does it work?' and Ron said, 'Beats me!' It turned out that we would be the dealership's first test.
We were told custom orders would take 19 days, and 19 days later, the truck was sitting at the dealership, built exactly as my wife wanted it.
If GM can do that on a continuous basis, it has a real chance to gain market share. It's a win-win-win program.
GM wins additional business, satisfied customers and reduced subsidies. The dealer wins satisfied customers. He saves floorplan expense and doesn't need a huge inventory. The customers win because they get their new vehicles in 2 to 19 days.
Speaking as a satisfied customer, I'm glad to see that 'good old Yankee ingenuity' still exists in America.