MKC

Well-heeled houseguests experience Lincoln luxury

12:01 am U.S. ET | May 11, 2015

Lincoln Motor Co., to woo demanding luxury consumers, is offering getaways in finely decorated dwellings that showcase the high-end materials of its Black Label auto trim....
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Lincoln MKX grabs page from MKC

12:01 am U.S. ET | Jan. 13, 2015

The redesigned Lincoln MKX takes much of the same formula that led to a successful first year for the MKC crossover and applies it to a larger package, at a time when utility vehicles are booming....
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Lincoln MKC recalled to move push-button start from near touchscreen

1:00 pm U.S. ET | Dec. 31, 2014

Ford is recalling all Lincoln MKCs built through September to resolve one or two issues that can cause the engine to shut off while driving. One of the recalls, which also covers some 2014 Ford Escape models, relates to a mechanical problem that can cause the fuel pump to seize and the vehicle to either stall or fail to start up....
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RICHARD TRUETT

BLOG: Handicapping the finalists for North American Car, Truck of Year

11:00 am U.S. ET | Dec. 16, 2014

Automakers love winning awards for best in show. Most would dispatch an executive to Nome, Alaska, in February to pick up some shiny hardware for the company’s trophy case....
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Lincoln MKC: Designers 'should get a high-five'

12:01 am U.S. ET | Dec. 1, 2014

Lincoln's new MKC crossover is off to a strong sales start. Reviewers pick nits, but they are minor. Here are highlights from some early reviews....
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Tapping the potential of smartphones

12:01 am U.S. ET | Nov. 10, 2014

Automakers such as Ford and Toyota are illustrating how static ads on screens and billboards can quickly generate dynamic ads for the smartphone through the use of near-field communication, the short-range wireless communications technology that's behind Apple Pay and works with a quick tap of the phone....
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Lincoln ad spoofs elevate brand's exposure

12:01 am U.S. ET | Oct. 12, 2014

Call it a happy accident, but Lincoln marketing officials say they're cheering about the response to a pair of ads for the MKC crossover featuring Matthew McConaughey....
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McConaughey MKC ads fuel comedians

12:01 am U.S. ET | Sept. 29, 2014

If spoofs are the sincerest form of flattery, Lincoln's new MKC ad campaign featuring actor Matthew McConaughey in a series of moody spots is already a smash hit....
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