Olympics

Toyota signs on as global Olympics sponsor

7:05 am U.S. ET | March 13, 2015

Toyota signed on as a worldwide Olympics sponsor Friday in a long-term deal reportedly worth $835 million. The deal starts in 2017 and runs through the 2024 Olympics, including the 2020 summer games in Tokyo. Toyota becomes the first car company ever signed up by the International Olympic Committee for its top-tier sponsorship program....
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Toyota's Lentz in Texas: A Lexus regret, fixing 'starved' Scion, the next Prius

Toyota's Lentz in Texas: A Lexus regret, fixing 'starved' Scion, the next Prius

Toyota North America CEO Jim Lentz is a pioneer. He and a handful of other employees moved to north Texas last September to help build the automaker's new U.S. headquarters.
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