Google

Self-driving cars will prove safer than humans, Musk says

2:54 pm U.S. ET | March 17, 2015

It may become illegal for humans to take the wheel once self-driving cars have proven themselves, Tesla Motors CEO Elon Musk said. “In the distant future, I think people may outlaw driving cars because it's too dangerous,” Musk said at a conference earlier today....
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GUEST BLOG - DARON GIFFORD

BLOG: Why suppliers need to think differently or face extinction

1:56 pm U.S. ET | March 16, 2015

Auto suppliers need to have a plan that accounts for likely scenarios 10 years from now that may include Silicon Valley giants engineering cars that drive themselves. This is no small change....
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Dirty downside to driverless cars shown in university study

6:50 am U.S. ET | March 12, 2015

Driverless cars better be able to refuel themselves. They'll consume more energy than cars with drivers, according to a new study from the University of Michigan....
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NEWS ANALYSIS

Silicon Valley debate on self-driving cars may focus on the need for a map

3:49 pm U.S. ET | March 6, 2015

The Silicon Valley race to build a self-driving car may revolve around one simple question: to map or not to map. The company at the forefront of the race, Google, is creating intricate maps that detail everything along the road. Newer entrants such as Apple could take a shortcut....
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BMW CEO Reithofer sees challenges mounting for his successor

March 4, 2015 21:46 CET

The new boss of BMW Group, Harald Krueger, will have to cope with the rise of electric cars, automated driving and new competitors, as well as the traditional uncertainties over consumer demand and fuel prices, the company's outgoing CEO, Norbert Reithofer, said....
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Apple seen emerging as serious competitor by auto executives

9:09 am U.S. ET | March 3, 2015

Auto executives are taking seriously the prospect that Apple and Google will emerge as competitors even as they consider partnering with the two....
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Daimler's Zetsche sees opportunity from convergence with tech firms

March 3, 2015 14:33 CET

Daimler is not afraid of new competitors from the technology and telecoms industries such as Google and Apple, CEO Dieter Zetsche said, adding that there is a tremendous opportunity for cooperation....
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Apple car rumors fuel debate on future vehicles

March 2, 2015 10:53 CET

Reports that Apple may be building a car have got established automakers wondering whether they are still in pole position to build the car of the future and will likely fuel debate at this week's Geneva auto show on the role of tech companies in the future of carmaking....
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Tech industry interlopers force car industry to react, Bosch CEO says

Feb. 17, 2015 16:24 CET

The auto industry is stepping up efforts to introduce highly automated cars as software makers Google and perhaps even Apple forge plans to build a vehicle, Volkmar Denner, the CEO of Bosch, said....
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CHARLES CHILD

BLOG: Resist the temptation, Apple: Cars are a tricky proposition

9:13 am U.S. ET | Feb. 14, 2015

So if media reports are true, Apple wants to join Google in the car business. Apple, please resist -- for your own good....
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UK gives go-ahead to test driverless cars on roads

Feb. 11, 2015 08:28 CET

Britons will be joined on the roads by driverless cars starting in the summer after the government gave the go-ahead for the vehicles to be tested on public roads to encourage companies developing the technology to invest in the country....
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Google can disrupt car industry but is no automaker, Zetsche says

2:00 pm U.S. ET | Feb. 6, 2015

Technology companies such as Google are unlikely to become mass car manufacturers, even if they have the potential to disrupt an industry increasingly focused on software and automated driving, Daimler CEO Dieter Zetsche says....
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Google developing Uber rival, report says

6:07 pm U.S. ET | Feb. 2, 2015

Uber faces an ever-growing cast of adversaries. But the most significant threat to the app-based transportation company may be much closer to home: one of its biggest investors. Google is preparing to offer its own ride-hailing service, most likely in conjunction with its long-in-development driverless car project....
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EJECTING CD PLAYERS

Hyundai's new infotainment strategy: Leveraging smartphone apps

12:01 am U.S. ET | Jan. 26, 2015

Over the next few years, Hyundai plans to remove CD players from mainstream cars such as the Elantra and Sonata as it rolls out an infotainment system called Display Audio that's built around Apple's CarPlay and Google's Android Auto interfaces....
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Super Bowl advertisers hype their messages early and often

12:01 am U.S. ET | Jan. 26, 2015

Building an elaborate pregame hype machine reflects a growing trend among Super Bowl advertisers: To get the most bang for the buck from the biggest advertising event of the year, use social media early and often -- emphasis on "early."...
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Google's self-driving car underpinned by Detroit area suppliers

11:39 am U.S. ET | Jan. 20, 2015

The fate of Google's self-driving car rests in the hands of Roush Industries and several other Detroit area suppliers. Roush, an engineering and specialty manufacturing company known for its custom Ford Mustang models, will assemble a test fleet of 100 Google prototypes in 2015....
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2015 AUTOMOTIVE NEWS WORLD CONGRESS

Google car project finds friends in industry

12:01 am U.S. ET | Jan. 19, 2015

Chris Urmson, the director of Google's autonomous driving project, revealed at the Automotive News World Congress last week that Google is working closely with global suppliers such as Bosch and Continental to build the prototypes that it plans to begin testing on California roads this year....
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Car guys tell Google to move over

12:01 am U.S. ET | Jan. 12, 2015

Mercedes-Benz basically invented the automobile. And judging from its new prototype for a self-driving luxury car, it may be an old-guard company like Mercedes -- not a newcomer like Google Inc. -- that reinvents the automobile for the next century....
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NEWS ANALYSIS

CES in 2015: A space odyssey

12:01 am U.S. ET | Jan. 12, 2015

They held an electronics extravaganza in the desert last week -- and a car show broke out. A record 10 auto companies flashed their flash drives, turned smartwatches that directly turned steering wheels, and took their hands off the wheel of their autonomous cars at this year's International Consumer Electronics Show....
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HOLD THE PHONE

Suppliers resist ceding controls in the cockpit to Apple and Google

12:01 am U.S. ET | Jan. 12, 2015

Most automakers and traditional suppliers aren't content to let mobile-phone technology dictate how drivers interact with their vehicles....
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CURB YOUR ENTHUSIASM

How BMW cracked the streets of San Francisco

12:01 am U.S. ET | Jan. 5, 2015

Most car companies don't worry much about the cost of parking, but in a garage under a San Francisco overpass, a group of BMW employees is figuring out how to factor those costs into a new business model....
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Where is Google's car going?

12:01 am U.S. ET | Jan. 3, 2015

With its dream of self-driving shuttles for public use, Google is diverging more sharply than ever before from automakers, which intend to gradually roll out autonomous-driving features in personal cars while keeping the driver in control....
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Whose dashboard is it anyway?

12:01 am U.S. ET | Dec. 13, 2014

When car companies do business with Apple Inc. or Google Inc., they like to say they are dealing with a "partner" -- not a supplier. It's becoming clear that they won't always be silent partners....
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Google exec to speak at World Congress

12:01 am U.S. ET | Dec. 1, 2014

Does Google want to become an automaker, or is it more interested in producing the software and maps required for the driverless car? Chris Urmson will outline Google's agenda and explain the road ahead for autonomous driving on Jan. 14 at the Automotive News World Congress....
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NEAL BOUDETTE

BLOG: Apple's CarPlay goes missing in L.A. and in the showroom

11:09 am U.S. ET | Nov. 20, 2014

Tech giants Apple and Google have generated a lot of hype over the past 12 months over their plans to tightly integrate their smartphones and app technology with in-car infotainment systems....
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