AutoTrader

AutoTrader is changing name, brand identity

12:01 am U.S. ET | March 15, 2015

AutoTrader is changing its name and logo as part of operational moves aimed at rebranding itself as a broad-line digital marketing company, rather than primarily a vehicle inventory listing site....
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2015 AUTOMOTIVE NEWS WORLD CONGRESS

In-store experience lacks online efficiency, panelists say

5:06 pm U.S. ET | Jan. 14, 2015

Car shoppers want a buying experience as efficient in the showroom as it is online -- and dealers are getting that message, a panel of marketing executives said Wednesday....
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Drivers will pay up to $1,499 for tech features, study says

8:40 pm U.S. ET | Jan. 5, 2015

A majority of drivers in the United States are willing to pay as much as $1,499 to have high-tech entertainment and safety devices in their vehicles as consumers demand more connectivity, according to a Harris Poll....
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AutoTrader adds dealer reviews

12:01 am U.S. ET | Dec. 22, 2014

Bowing to the popularity of dealer reviews, AutoTrader.com will add those reviews to its website after long resisting them....
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AutoTrader.com joins rivals in offering dealership reviews

11:37 am U.S. ET | Dec. 16, 2014

AutoTrader is adding dealer reviews to its website after long resisting them. The giant vehicle shopping site has agreed to post consumer reviews of dealerships collected by DealerRater, the two companies announced today....
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2015 WORLD CONGRESS

Panelists to focus on retail trends

12:01 am U.S. ET | Dec. 15, 2014

Three experts with rich backgrounds in auto retailing will discuss the convergence of trends and what they mean for the future during next month's Automotive News World Congress in Detroit....
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Technology training can help close a sale, AutoTrader.com says

10:39 am U.S. ET | Nov. 18, 2014

As automakers incorporate in-vehicle technology features in more models, dealers have to find a way to sufficiently teach customers how to use the new tools, AutoTrader said in a report....
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$716 million question: Does Twitter spur sales?

12:01 am U.S. ET | Nov. 3, 2014

It's a burning question for auto marketers on Twitter: Are our tweets influencing people to buy cars? Depends on whom you ask....
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DAVID BARKHOLZ

BLOG: In Chicago, Cox execs hear dealers' concerns -- and praise

10:26 pm U.S. ET | Oct. 9, 2014

vAuto's Access: Velocity conference has been an eye-opening experience for the senior management of Cox Automotive -- formerly the AutoTrader Group -- as well as the dealers attending....
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Startup CarLister joins rush to digital car-buying

8:00 am U.S. ET | Aug. 8, 2014

DreamWare, a Web development company with ties to eBay, is launching a car-buying and listing Web application today that allows users to shop and list a used vehicle for sale on any digital platform. The company is the latest to join the hotly contested market for digital car-buying and selling platforms....
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Rowe moves to president of AutoTrader.com from Kelley Blue Book

7:09 pm U.S. ET | Aug. 4, 2014

Jared Rowe, former president of Kelley Blue Book, has been appointed president of AutoTrader.com, effectively immediately, the two companies said Monday....
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AutoTrader, Manheim rebrand under 1 entity

12:01 am U.S. ET | July 28, 2014

Manheim and AutoTrader Group, a collection of digital automotive marketing and software companies, are now part of Cox Automotive, according to signage and employees representing the various properties at a recent trade show in Florida. Sandy Schwartz, president of Manheim and AutoTrader Group, leads the new entity....
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Shopping sites ratchet up battle against bots

12:01 am U.S. ET | July 13, 2014

Internet bots, nefarious software code masquerading as human Web users, are invading online car shopping sites and skewing traffic and other user data. Distorted data often confounds dealerships that are seeing heavy activity on third-party sites but not receiving a proportionate number of leads....
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Software systems cut wait times -- if they talk

12:01 am U.S. ET | June 16, 2014

Software vendors are helping dealers in the quest for faster vehicle transactions when they are not tripping over each other....
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Automotive News
Special Video Report
Nissan's Munoz: 'You grow or you go'

Nissan's Munoz: 'You grow or you go'

Nissan N.A. boss Jose Munoz continues to push U.S. dealers for a big jump in market share while deflecting complaints that his stair-step sales targets are too hard to achieve.
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