Mini appoints new head of AmericasThu, 14, Apr 2016
David Duncan, head of Mini of the Americas, will take on a new role as head of BMW Group's corporate and special sales. Duncan will be succeeded by Thomas Felbermair, who had a similar role with Mini in Europe.
Mini is pushing its brand awareness in new waysMon, 11, Apr 2016
Fine-tuning of Mini's marketing message was a key topic at the brand's make meeting.
Mini pulls Abby Wambach ads after DUI arrest; she wasn't driving a MiniMon, 04, Apr 2016
Mini says it is pulling ad content featuring Abby Wambach and "re-evaluating" its relationship with the retired soccer star after she was arrested Sunday and charged with driving under the influence.
Mini dealers optimistic about Clubman, other new productsSat, 02, Apr 2016
Product was the hot topic at Mini's make meeting Saturday, with dealers and the manufacturer analyzing the performance of the Clubman and awaiting the new Countryman and Cooper convertible.
Mini bulks up to challenge premium compact rivalsSat, 02, Apr 2016
Michael Vadasz, chairman of the Mini Dealer Council, says Mini is evolving with a portion of its demographic: buyers who liked their Minis, but because of a changed situation, such as a growing family, they need a roomier vehicle.