Kia

RED CARPET TREATMENT

Auto brands hope famous faces pay off in Super Bowl ads

12:01 am U.S. ET | Feb. 6, 2016

A buzzworthy celebrity appearance is often the price of admission for advertising on gameday, but not any celebrity will do....
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Kia plans first sports sedan next year as it seeks younger, more hip image, report says

10:13 am U.S. ET | Feb. 3, 2016

Kia Motors plans to launch its first sports sedan next year, people familiar with the matter told Reuters, seeking to burnish a sporty, younger image as larger sibling Hyundai Motor builds up its premium offerings....
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Kia's Super Bowl campaign to draw on star power of Christopher Walken, social media influencers

12:01 am U.S. ET | Feb. 3, 2016

In Kia's Super Bowl 50 ad, the redesigned 2016 Optima is like the world's most exciting pair of socks. The spot is all about standing out from the pack as Kia hopes to do with the Optima in a midsize sedan segment that the automaker says is boring and basic....
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Hyundai, Kia post slight gains to set January records

2:00 pm U.S. ET | Feb. 2, 2016

January U.S. sales at Hyundai-Kia were mostly flat but rose just enough to give the brands their best-ever starts to a year....
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RICHARD TRUETT

BLOG: Sergio's plan to sell rebadged Dart, 200 replacements could work -- if he chooses wisely

11:00 am U.S. ET | Feb. 2, 2016

FCA just may be able to replace the Dart and 200 with more salable vehicles. The key to success: The replacements must not be available here from any other manufacturer....
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Butch Cassidy, wackadoo tech and Range Rover whispers: What people think of Kia's Telluride concept

2:15 pm U.S. ET | Jan. 28, 2016

It's nearly covered the car market from side to side and top to bottom, and now Kia appears to be making bold plans to raise its game on the crossover/SUV side. Here's what some critics and journalists are saying about the full-size Telluride concept, the brand's biggest crossover or SUV since the Borrego....
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Kia's high-riding hybrid set for Chicago debut

2:31 pm U.S. ET | Jan. 20, 2016

Kia plans a Chicago Auto Show debut for the crossover-styled Niro that will be the brand's first dedicated hybrid model....
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Hyundai eyes Mexico output of new Accent car next year, report says

8:00 am U.S. ET | Jan. 12, 2016

Hyundai is planning to build the new version of its Accent small car at a Mexican plant owned by sister company Kia Motors, two people familiar with the matter told Reuters, shifting some output of lower-margin vehicles out of high-cost South Korea....
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Kia concept hints at a large SUV

12:01 am U.S. ET | Jan. 11, 2016

Kia will show a concept at the Detroit auto show this week that hints at the styling of "a possible future premium large SUV."...
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Kia packs Forte with technology as it shifts to Mexico plant

2:15 pm U.S. ET | Jan. 11, 2016

Kia's freshened, technology-packed 2017 Forte will inaugurate its soon-to-open assembly plant in Monterrey, Mexico, and join a growing list of inexpensive compact cars being produced at Mexican factories for the U.S. market....
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Kia's Telluride concept signals revived interest in SUV

2:15 pm U.S. ET | Jan. 11, 2016

A once-burned Kia signaled that it's thinking of getting back into the SUV business with the Telluride, a concept with an efficient, plug-in hybrid powertrain and a cushy cabin for rear passengers....
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Beacons help brands target consumers on the show floor

12:01 am U.S. ET | Jan. 9, 2016

This year's Detroit auto show will use beacons, wireless digital transmitters located around the exhibition hall that can track the movements of show visitors and communicate with them through their smartphones via Bluetooth as they wander the floor....
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Kia taps Telluride for new SUV concept, promises 3-D-printed components

11:16 am U.S. ET | Jan. 8, 2016

Kia Motors named its new SUV concept the Telluride and says the vehicle will feature the brand's first use of 3-D printed components. The three-dimensionally printed parts will add a “distinct, modern” flair to the interior, Kia promises....
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Kia's Slovak car factory hits record output in 2015

Jan. 7, 2016 12:56 CET

Kia says production at its Slovak plant rose 4 percent in 2015 to a record 338,000 cars. Engine production jumped by 18 percent to 582,000 units, the automaker added....
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Kia concept hints at return to large SUV market

8:00 pm U.S. ET | Jan. 5, 2016

Kia Motors is eyeing a return to the large SUV market with plans to introduce a new concept vehicle at the 2016 Detroit auto show....
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Kia brands its future autonomous-car offerings

7:00 pm U.S. ET | Jan. 5, 2016

Kia Motors doesn’t expect to sell self-driving vehicles for at least 15 years, but it has already cooked up a marketing maxim for them: “Drive Wise.”...
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Hyundai, Kia deliveries reach all-time highs in U.S.

4:00 pm U.S. ET | Jan. 5, 2016

A slightly down December didn't stop the Hyundai brand from having its strongest year to date in 2015 after moving 761,710 vehicles in the U.S., a 5 percent gain from 2014. The news was just as good at stablemate Kia, which tallied its best annual sales ever with 625,818 vehicles....
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Hyundai, Kia forecast slowest sales growth in 10 years

Jan. 4, 2016 11:04 CET

Hyundai and sibling brand Kia forecast their weakest sales growth in ten years for 2016 as a slump in China and a stronger won cuts profits. The automakers missed their sales target set for 2015....
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KIA

Bargain brand no more

12:01 am U.S. ET | Jan. 4, 2016

Eye-catching designs have changed some customers' minds about Kia, but the brand still is overcoming an old reputation for unsophisticated economy cars....
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Hyundai, Kia ordered to trim cross holdings by Korean antitrust authorities

6:52 am U.S. ET | Dec. 30, 2015

South Korea’s antitrust regulator ordered Hyundai Motor Group to cut cross-shareholdings strengthened by a merger between two steelmaking affiliates....
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2015 LISTS OF 10

The year's most memorable marketing moments

12:01 am U.S. ET | Dec. 28, 2015

Memorable moments in marketing in 2015...
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Hyundai chairman says outlook for 2016 global auto market 'not bright'

6:47 am U.S. ET | Dec. 15, 2015

The outlook for the global auto market is "not bright" next year, Hyundai Motor Group Chairman Chung Mong-koo said today, indicating 2016 will be another challenging year for the world's fifth-largest automaker....
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Hyundai, Kia will pay Paice to end case over hybrid engines

6:48 am U.S. ET | Dec. 14, 2015

Hyundai and Kia have agreed to pay royalties to a Baltimore company to end a patent-infringement fight over hybrid engines....
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ROLE REVERSAL

GM, Ford cut back on rental sales; Asians pick up the slack

12:01 am U.S. ET | Dec. 14, 2015

Over the past few years, General Motors and Ford Motor Co. have become less reliant on the profit-eroding habit of dumping cars onto the rental-car market, according to a review of industrywide rental sales data by Automotive News. Picking up the slack has been a mix of Asian automakers -- most notably Hyundai-Kia....
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AUTOMOTIVE NEWS EUROPE E-MAGAZINE

Kia Europe COO outlines plan to lift sales to 500,000

Dec. 7, 2015 06:15 CET

Kia Europe's chief operating officer, Michael Cole, explained to Automotive News Europe what the automaker is doing to move away from its budget image and what it needs to do to reach 500,000 sales annually by the end of the decade from about 354,000 last year....
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