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BMW's strategy in the upper-luxury segment will be led by its newly previewed 8-series coupe and the X7 crossover.
BMW unveiled a concept of its revived 8 series that will become a new flagship coupe. It appears sleeker and sportier than the 6-series coupe it replaces.
BMW unveiled a concept of its revived 8 series that will become a new flagship coupe and try to help it supplant German rival Mercedes-Benz for leadership in luxury vehicle sales worldwide.
BMW CEO Harald Krueger says the company will revive the upmarket 8-series coupe line in 2018.
BMW will launch an 8 series in 2018, reviving its upmarket coupe line as part of a broader strategic shift to focus on higher-margin sports cars.
BMW to revive 8 series; Nissan profit drops; Marketing star leaving Ford; Auction death toll rises to 4; Toyota-Nvidia deal; Detroit spruces up to compete with Silicon Valley.
At Geneva: VW, Daimler keep faith in diesels; Tariff talk; FCA boss: We talked to Geely; Gran return for BMW 8 series; Benz C class; Polestar plug-in; A Range Rover not for the masses.
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