BMW Films is coming back -- but does it matter?Wed, 19, Oct 2016
When BMW Films debuted in 2001, YouTube didn't exist, Mark Zuckerberg was 17 years old and tweeting is what birds did. So why should people care that the luxury automaker is bringing BMW Films back next week after a 14-year absence?
Safe bets, bloat and hockey sticks: The 2017 BMW 5 series and what people thinkTue, 18, Oct 2016
BMW has revamped the 5 series for the 2017 model year with many technical and communications systems borrowed from the 7-series bin. The new, slightly larger 5 series is set to go on sale in February. Here's a look at what analysts and journalists are saying about the 2017 BMW 5 series.
Mini gets a plug-in hybrid next yearMon, 17, Oct 2016
Mini will launch two electric vehicles in the next three years, starting next year with a plug-in hybrid version of the redesigned Countryman. A plug-in electric will follow in 2019 using the architecture of a current model.
'17 BMW 5 series gets features from flagshipMon, 17, Oct 2016
The redesigned 2017 BMW 5-series sedan will go on sale in February and feature a host of technical and communications systems borrowed from the flagship 7-series sedan.
BMW won't chase sales to keep U.S. luxury crownFri, 14, Oct 2016
It's only mid-October, but BMW is conceding the highly contested race for top-selling premium brand in the United States. BMW's U.S. sales will drop this year from a record 346,023 vehicles in 2015 because the German brand doesn't have enough crossovers to meet hot demand.
Mercedes extends luxury sales lead in bid to unseat BMWThu, 13, Oct 2016
Mercedes-Benz extended its lead in a race with BMW for the luxury-car sales crown, as a series of new models position it to overtake its rival for the first time in a decade.
BMW aims to top Mercedes on tech front with retooled 5 seriesWed, 12, Oct 2016
The battle for technological supremacy in the premium midsize sedan segment is intensifying, with BMW claiming the redesigned 5-series sedan will become the most advanced on the market.
BMW, Hyundai top new Power study on user-friendly techMon, 10, Oct 2016
BMW and Hyundai both earned top marks on technology usability in a new report out by J.D. Power, signifying that luxury and mass-market vehicles can do equally well satisfying customers with new technology.
Self-driving cars will help make motorcycles safer, experts sayTue, 11, Oct 2016
Self-driving technology promises to pretty much transform the auto industry as we know it. It may also change the business of selling motorcycles. It all comes down to safety, according to Karl Viktor Schaller, head of development at BMW Motorrad.
Next Mini Countryman will be biggerMon, 10, Oct 2016
The new Mini Countryman crossover due early next year will grow in size to better compete in the U.S., said Sebastian Mackensen, Mini's global brand chief.
Automakers help fund dealerships' big marketing ideasMon, 10, Oct 2016
Dealers are on the front lines of the daily sales race, often sponsoring events in the community and running TV and digital ad campaigns. But often, in the background, manufacturers are providing the funding.
Ford's trumped-up tweet leads to Twitter engagement win in SeptemberFri, 07, Oct 2016
Ford used the presidential debate stage to launch its most engaging tweet of September.