Lexus

Toyota to cut prices of Lexus parts in China amid antitrust concerns

7:09 am U.S. ET | Aug. 21, 2014
Toyota said today it would cut prices of parts for its luxury Lexus models in China, following similar moves by its German rivals, in response to heightened regulatory scrutiny over antitrust issues....
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Lexus is putting its global marketing heads together

12:01 am U.S. ET | Aug. 11, 2014
Lexus has overhauled global marketing to help leverage creative input from around the world, cut costs and deliver more consistent brand messaging....
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Lexus to unleash $375,000 LFA successor

2:04 am U.S. ET | Aug. 8, 2014
Lexus, which ended a two-year production run of the $375,000 LFA in 2012 after manufacturing 500 units, will build a successor to the 552-horsepower car....
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Sub-$30,000 Lexus car? 'Can't do it'

12:01 am U.S. ET | Aug. 4, 2014
While other luxury brands are adding lower-priced vehicles to their lineups, a senior Lexus executive vowed that his brand won't, because a car priced below $30,000 would not be worthy of the Lexus logo....
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Mercedes' rivals develop self-driving features, too

12:01 am U.S. ET | Aug. 4, 2014
The luxury competition has a number of advanced self-driving features, but they aren't as integrated as what's offered by Mercedes-Benz....
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Toyota Motor advances 12% for best July in 7 years

4:24 pm U.S. ET | Aug. 1, 2014
Sales at Toyota Motor Sales rose 12 percent in July from a year earlier to 215,802 vehicles, for the automaker's best July sales in seven years as core models posted big gains....
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Lexus jumps 19% for first monthly luxury win in almost a year

4:12 pm U.S. ET | Aug. 1, 2014
Lexus hasn't chased other luxury brands down-market with a sub-$30,000 car like the Mercedes-Benz CLA, yet Toyota's premium brand topped Mercedes and BMW in July for its first monthly sales win since August 2013....
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Lexus' plans exclude China plant

5:13 pm U.S. ET | July 30, 2014
Lexus has no plans to join the rush of carmakers manufacturing in China because it has to learn to crawl in that market before it runs, a top executive says....
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Toyota luxury boss says sub-$30K car 'wouldn't be a Lexus'

3:10 pm U.S. ET | July 30, 2014
A senior Lexus executive said that a car priced below $30,000 would not be worthy of the brand, in an indirect dig at German rivals who have been moving downmarket. "We could go down and build a car under $30,000, but it would be decontented, and you'd be cutting corners. It wouldn't be a Lexus," Mark Templin, Lexus International's executive vice president, told Automotive News....
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Lexus lineup aims for younger buyers

12:01 am U.S. ET | July 28, 2014
Lexus has taken an adventurous product direction, splitting its offerings into a traditional luxury channel for its older buyers and a new-product silo of performance-based vehicles to attract Gen X and Gen Y consumers....
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A crush of crossovers from Japan's Big 3

12:01 am U.S. ET | July 28, 2014
Already well positioned in the red-hot crossover segments, Honda, Toyota, Nissan and their luxury-brand offshoots are eager to hold their ground....
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SPLIT PERSONALITY

Core buyers are aging, so Lexus courts youth with new, bolder products

12:01 am U.S. ET | July 12, 2014
Despite handicaps and setbacks, Lexus appears to be swinging into recovery mode with growing sales and younger buyers, thanks to a slew of new, bolder products....
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Top Toyota designer heads to Yamaha

12:14 pm U.S. ET | July 11, 2014
Akihiro “Dezi” Nagaya, a key designer who brought more emboldened, emotional styling to Toyota and Lexus vehicles, has been named design general manager for affiliate Yamaha Motor Co....
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Can Lexus NX hit segment's sweet spot?

11:00 pm U.S. ET | July 6, 2014
With scads of Lexus RX imitators clogging America's roads, Lexus is trying the same play in the compact luxury crossover segment with the NX 200t and NX 300h....
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NX chief on re-engineering the RAV4 for luxury

11:00 pm U.S. ET | July 6, 2014
Lexus NX Chief Engineer Takeaki Kato oversaw development of the second-generation Lexus IS sedan and the current RX crossover....
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Toyota advances 3% as cars set pace

4:47 pm U.S. ET | July 1, 2014
Toyota Motor Sales posted a 3 percent increase in U.S. sales in June, marked by significant gains from cars at the Toyota and Lexus brands....
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EDITORIAL

Who really benefits?

12:01 am U.S. ET | June 30, 2014
Lexus recently eased the limit on the number of its stores a single dealership group can own. Does limiting dealership concentration actually benefit an automaker's vehicle buyers?...
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Lexus lifts cap on how many stores a group can own

12:01 am U.S. ET | June 21, 2014
Lexus dealers are cheering the brand's having expanded a cap that had limited retailers to owning no more than six Lexus stores....
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What's behind Hyundai-Kia quality win?

12:01 am U.S. ET | June 21, 2014
Hyundai-Kia's first-ever first-place showing in the 2014 J.D. Power Initial Quality Study is a significant milestone for a Korean manufacturer that once struggled with quality....
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Porsche tops key U.S. quality study for 2nd straight year

June 19, 2014 06:01 CET
Porsche was No. 1 in J.D. Power's Initial Quality Study in the United States for the second year in row, extending its lead over rivals. Jaguar was No. 2, rising up from ninth place in 2013. Lexus rounded out the top three....
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Lexus, after 3 years on sideline, is back in race for U.S. luxury crown

1:34 am U.S. ET | June 6, 2014
Lexus is back in contention for the wallets of luxury vehicle buyers in the United States after trailing German rivals BMW and Mercedes-Benz for three years....
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BMW tops Mercedes in May as cheaper luxury models woo buyers

5:07 pm U.S. ET | June 3, 2014
BMW topped Mercedes in May sales as cheaper models and fashionable crossover vehicles helped luxury brands gain traction in the United States with new buyers enjoying rising disposable income....
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Toyota recalls 466,000 vehicles to fix rust corrosion, brake pedal problems

11:52 am U.S. ET | May 22, 2014
Toyota is recalling 466,000 vehicles globally, including about 460,500 in North America, for rust corrosion and brake pedal problems, the automaker said today....
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Will Chevy's ad breakthrough lead to more spots targeting LGBT consumers?

12:01 am U.S. ET | May 12, 2014
When Chevrolet prominently featured gay and lesbian couples in a family-focused commercial titled "The New Us," marketing experts saw it as a breakthrough. And they think other automakers will come to see it the same way....
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Lexus aims to arouse interest in F line

12:01 am U.S. ET | May 10, 2014
Tires chirp. A couple writhes in the rain. A man enters a hotel with an attractive woman on each arm. This is not your uncle’s Lexus ad....
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