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Vince Bond Jr.

Acura, Honda, Hyundai, Kia, Mazda, Mitsubishi
Address: 1155 Gratiot Ave.
48207-2997 Detroit, Mich.
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Phone: 313-446-1653
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Recent authored articles

After cute hamsters, Kia turns to cute kids

Saad Chehab, who joined Kia Motors America in May 2017 as vice president of marketing communications, said the brand needed the fresh look for its summer sales campaign.

Acura rocks out, cranks the volume with ad campaign for 2019 RDX

Acura is introducing the redesigned 2019 RDX crossover with an energetic TV spot, "Launch," during the NBA Finals.

AMERICAN HONDA'S HENIO ARCANGELI: Touting dealer connections

"There are a lot of things we're working on to continue to improve our relationship," says Henio Arcangeli, six months into his stint at American Honda.

MITSUBISHI NORTH AMERICA'S FRED DIAZ: Retailers see promise in alliance

In years past, the company sometimes found it hard to fill open points, Diaz told Automotive News in wide-ranging interview, but now there's competition among prospects for some points.

Mitsubishi's Diaz looks ahead to brand repair job

Fred Diaz said he believes the company will need a more disciplined incentive strategy as well as greater attention to quality.

Mitsubishi ponders a midsize pickup

Nothing has been confirmed, but new Mitsubishi Motors North America CEO Fred Diaz says the company is looking into bringing a midsize pickup to the U.S.

HYUNDAI-KIA: Losing streak ends

Hyundai-Kia, behind an expanded crossover lineup, snapped a 17-month streak of U.S. sales declines with a 5.9 percent advance in May light-vehicle deliveries.

HONDA: Trucks outshine cars

American Honda's strong utility vehicle performance pushed it to a 3.1 percent U.S. sales increase in May.

Kia Motors America names Michael Cole COO

Kia Motors America has handed the COO reins to Michael Cole, who manned the same position for its European operation since November 2012.

How 'God's Plan' worked out for Acura

The big giveaway in rapper Drake's heart-tugging video was going to be a Honda Civic.

Acura's Ikeda recalls when marketing went adrift

In a quest to establish itself in a world that grew to include Lexus and Infiniti, the chief of Acura says the brand went down a "wandering road" where it lost touch with its roots.

Can tamer TrueCar be true to itself?

Under Chip Perry, TrueCar is not a different company, but it's a very different brand, casting itself more clearly as the friend of the auto dealer.

TrueCar's Perry: 'We embraced the need to change'

Do consumers want the lowest price or a fair price? TrueCar is betting on a fair price.

Mazda picks up a German accent

While Mazda can't pass itself off as a luxury brand, the mix of quality, handling and design have proved potent enough to draw upscale consumers who drive German cruisers.

Course correction for Genesis' 'misguided missile'

Is Hyundai’s Genesis a make or a “model?” The question is at the heart of the lingering confusion surrounding the luxury brand’s retail strategy.

HONDA: Slow sales for several key vehicles

American Honda's U.S. sales fell 9.2 percent in April due to the slower performance of key models such as the Accord, Civic and CR-V.

HYUNDAI/KIA: Hyundai, Kia and Genesis all drop

Hyundai Motor America's U.S. sales were down 11 percent from the year-earlier period to 56,063 units.

Genesis changes its mind on retail network -- again

Genesis General Manager Erwin Raphael told Hyundai's dealer council last week that the opportunity to sell the brand would now be offered to all Hyundai dealers in the United States -- a complete shift from the brand's...

A luxury roller-coaster ride

Hyundai's journey into luxury has been a bumpy, tortuous ride for its dealers, thanks to a strategy that was unclear from the start.

Health scare motivates dealership to teach life-saving techniques

Ryan Gremore, president of the O'Brien Auto Team, decided that if a medical emergency ever took place at one of his stores, staffers would have the tools and training to address it.

Honda sweetens Accord leases, a little

The discounted lease deal puts the Accord within striking distance of the Camry in strong lease markets such as California, Ohio and Florida.

Mitsu COO sees alliance enabling big strides

Trevor Mann foresees the automaker flirting with the 300,000 mark as it introduces new products such as the Eclipse Cross and begins to roll out vehicles on platforms shared with Renault-Nissan around 2021.

Ed Beadle

  • Age: 43

  • Title: Senior manager of integrated marketing, Acura Division

Ed Rhodes

  • Age: 37

  • Title: Senior group manager of pricing and market analytics, Hyundai...

Kia Motors America COO Michael Sprague leaving company

UPDATED: 4/6/18 12:32 pm ET - adds details

Michael Sprague, the former Ford executive who notched a steady series of promotions in nearly a decade at Kia Motors America, is leaving the Korean automaker.

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