Lindsay Chappell

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Recent articles

Nissan sees ads transcending borders

Nissan will launch a new U.S. advertising campaign this week, but other significant marketing changes are coming. ...

Nissan’s less-is-more plan on pickup variations

Nissan's new Titan will be available with only a fraction of the configurations that are possible on the big-selling Detroit 3 pickups. But Nissan hopes that will actuall ...

With free services, 'business is exploding'

Priority Auto Group CEO Dennis Ellmer challenged his managers to give customers free maintenance for life, and the growth never stopped. ...

Creative suppliers are awarded for cutting weight

Vehicle lightweighting solutions earned suppliers an armful of Automotive News PACE Awards last week in Detroit. ...

There's big money in the recall crisis

Companies are capitalizing on recall mania. A number of companies are designing products and services to make money on recalls at the dealership level. ...

Infiniti tightens up '17 launch schedules

Infiniti Americas Vice President Randy Parker said national inventory levels have been brought under control and will remain more manageable. Infiniti sales, market share ...

Nissan massages sales program, talks trucks.

Nissan is easing off of some of the tougher rules of its dealer sales incentive program at the request of its national dealer council, company officials said at the make ...

Sales-effectiveness ratings can kill a franchise

Dealers who are struggling with the sales effectiveness metric from automakers say it can be a cold, inflexible standard -- one that can cost them a franchise. ...

Nissan refines its 2017 GT-R supercar

When it appears this summer, Nissan's significantly freshened GT-R supercar will feature a more elegant cockpit, with refined leather and a simplified instrument panel wi ...

Nissan counts on commercial vehicles

Fred Diaz, former sales and marketing chief for Nissan North America, is now tasked with cranking up Nissan's commercial vehicle sales in the U.S., Canada and Mexico - a ...

Meet the man behind your sales report card

Urban Science of Detroit supplies the mysterious and sometimes controversial analytics that are used by every auto manufacturer dealer network in the United States, and m ...

New Nissan sales chief shifts ad approach

Nissan's new sales and marketing boss orders up a new approach to U.S. advertising. ...

Revamped products will give Nissan a premium edge

Three of Nissan's recent vehicle redesigns will give retailers a chance to appeal to higher end consumers and score higher transaction prices than the brand's volume prod ...

Honda to aid dealers for vehicles idled by recalls

American Honda will offer financial assistance to dealers sitting on Honda and Acura vehicles that cannot be sold due to the Takata airbag recalls. ...

Infiniti unveils new performance branding

Infiniti isn't ready to take on established lines such as BMW's M or Mercedes-Benz's AMG, but executives say the Red Sport 400 series will get the ball rolling. ...
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