Dave Guilford

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Recent articles
MyFord Touch bugs are getting squashed, Hinrichs says
3:10 pm U.S. ET | April 15
Ford has brought its problem-plagued MyFord Touch communications system up to exceed industry-average reliability -- and plans an upgrade to improve the system's capabili ...


Autos' enthusiasm for emerging markets hits brakes
2:11 pm U.S. ET | April 15
Global automakers have jostled to position themselves for growth, particularly in the much-touted BRIC markets -- Brazil, Russia, India and China. But that growth formula ...


Customers' luxury motivation turns to self-reward, execs say
1:48 pm U.S. ET | April 15
The definition of luxury automotive brands, and the motivation of luxury-car shoppers, is changing from an outward-directed display of wealth to a self reward for a succe ...


Why Volvo CEO believes his automaker is better off than rivals in China
April 8, 2014 06:15 CET
Volvo CEO Hakan Samuelsson says his company's relationship with owner Zhejiang Geely Holding gives it a big advantage over rivals in China. ...


GM's March sales gain 4% with boost from big pickups
4:55 pm U.S. ET | April 1
Aided by increased sales of full-sized pickups, General Motors' U.S. light-vehicle sales rose 4 percent in March from a year earlier to 256,047 units. ...


An alpha exec hemmed in by GM's massive troubles
12:01 am U.S. ET | March 31
Sometime in the prior decade I was part of a bleary-eyed band of journalists arriving in Tokyo during a General Motors press trip. ...


Lexus boss: Time for a clean-sheet approach to cars
12:01 am U.S. ET | March 17
You might assume that Tokuo Fukuichi, who takes over as head of Lexus on April 1, will walk in the door with firm ideas about the brand's look. ...


Like EVs, self-guided cars need infrastructure
12:01 am U.S. ET | March 10
Autonomous driving features have become an industry obsession, judging by the buzz about them at Geneva's auto show. ...


Ford of Europe works its way back
March 10, 2014 06:01 CET
After Ford of Europe completes its current round of plant closings, it will bring manufacturing to 80 percent of capacity. ...


Ford of Europe works its way back
12:01 am U.S. ET | March 10
After Ford of Europe completes its current round of plant closings, it will bring manufacturing to 80 percent of capacity. ...


Chrysler near China Jeep deal
12:01 am U.S. ET | March 9
Fiat Chrysler executives say they expect to complete an agreement this month for Jeep production in China. ...


Chrysler near announcement on minivan production
11:13 am U.S. ET | March 4
Chrysler Group has made a decision on the future of minivan production at its Windsor, Ontario, plant and will make it public within two days, CEO Sergio Marchionne said ...


Ford Mustang rolls into Geneva with glow
8:47 pm U.S. ET | March 3
Geneva is the latest beachhead in Ford's push to win European consumers over with the original pony car. ...


Cars can get connected to bad guys, too
12:01 am U.S. ET | Feb. 17
If transportation cyber security follows the path of the Internet, we will see real-world cyber attacks within five years. ...


Digital media choices overwhelm, but the reward is great, panelists say
11:35 am U.S. ET | Jan. 25 | UPDATED: 1/31/14 10:01 am ET - corrects photo caption
The challenge for automakers trying to funnel shoppers to dealerships via digital media is mind-boggling -- how to simplify communications in a technology sphere that is ...


Floor space at a premium
1:12 pm U.S. ET | Jan. 25

The main concourse goes on forever -- well, almost. In a quick conversation Friday, incoming NADA chair Forrest McConnell said vendor floor space was sold out ...



For BMW, a Tesla makes a 'nice snowplow'
1:09 pm U.S. ET | Jan. 24
Ludwig Willisch, CEO of BMW of North America, pooh-poohs the notion that the company's new i series is particularly aimed at Tesla. ...


BMW boss wants more U.S. inventory
5:37 pm U.S. ET | Jan. 24
Ludwig Willisch, CEO of BMW of North America, would like to add a big crossover to his lineup one day, but his main concern is getting enough of what BMW already builds. ...


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How a Texas Toyota store solved used-car-supply challenge

How a Texas Toyota store solved used-car-supply challenge

Mike Shaw Toyota in Corpus Christi, Texas, needed more used cars. But driving 150 miles to the nearest auction was time-consuming and costly. Mon., April 14
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