Product Chrysler

RICHARD TRUETT

Sergio's open playbook

12:01 am U.S. ET | May 7, 2014
Fiat Chrysler executives did something highly unusual Tuesday: They revealed key pillars of the company's product plans, financial goals and sales targets for the next five years. Most automakers keep their playbooks secret for as long as possible....
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Fiat Chrysler projects major boost in U.S. market share

4:56 pm U.S. ET | May 6, 2014
Fiat Chrysler Automobiles projected that it will have roughly the same 2018 market share in the United States as Ford had last year and that its global sales would grow more than twice as fast as the rest of the industry....
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Chrysler brand to double lineup, become Fiat Chrysler's 'mainstream North American' marque

9:43 am U.S. ET | May 6, 2014
Fiat Chrysler Automobiles today said it plans to double the size of the Chrysler brand's lineup by the end of 2018 and eliminate two Dodge nameplates to settle a long-running “internal turf war” between the brands....
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RICHARD TRUETT

Sergio's open playbook

4:36 pm U.S. ET | May 6, 2014
Fiat Chrysler executives did something highly unusual today: They revealed to analysts and media key pillars of the company's product plans, financial goals and sales targets for the next five years....
Read More »

 

Chrysler brand gets biggest push in Marchionne's overhaul

1:24 pm U.S. ET | May 6, 2014
The Chrysler brand will gain products and Dodge will lose them while Jeep and profit-rich Ram expand under Fiat Chrysler Automobile's North American plan for the next five years....
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Dodge boss Kuniskis takes charge of SRT performance line

10:33 am U.S. ET | May 6, 2014
Fiat Chrysler Automobiles will consolidate its SRT performance line under Dodge brand CEO Tim Kuniskis as part of a new structure announced today that more clearly defines the roles of the unified automaker's brands....
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Dodge will 'purify' brand, drop Grand Caravan

10:07 am U.S. ET | May 6, 2014
Dodge will get back to its roots, said Dodge brand chief Tim Kuniskis. To “purify the brand,” Dodge dropped the Avenger this year. And in 2016, the Grand Caravan will be dropped. Dodge is about passion for performance and technology, he said. Dodge drivers “are not looking for practical, sensible cars. That's Chrysler's territory.”...
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Jeep Renegade, made for overseas, will offer entry point for U.S. buyers

12:01 am U.S. ET | March 4, 2014
The 2015 Jeep Renegade is the first Jeep designed for sale around the world since the first Jeep was designed to sail around the world -- in military transports. The subcompact Renegade shares a platform with the Fiat 500L and will be assembled in a Fiat plant in Melfi, Italy. Its boxy, upright design is reminiscent of the 2002 Jeep Liberty, but it is smaller and more technologically advanced in almost every respect....
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Alfa Romeo's product plan remains a work in progress

12:01 am U.S. ET | Sept. 2, 2013
Although Alfa Romeo's product plan has been revised many times, Sergio Marchionne has been unchanging in his opposition to selling Alfa Romeo to another automaker....
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Dodge seeks to craft image for midpriced performance

12:01 am U.S. ET | Sept. 2, 2013
Dodge lost the Ram pickup and its rugged identity in 2009. Now the brand is trying to rebuild its identity with moderately priced performance....
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Jeep plans baby Wrangler, big SUV

12:01 am U.S. ET | Sept. 2, 2013
Jeep will add two nameplates in the next three years: a subcompact crossover made in Europe and a three-row luxury SUV built in Detroit....
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Ram adding commercial vans

12:01 am U.S. ET | Sept. 2, 2013
Now that the Ram pickup has been re-engineered, the brand will focus for the next three years on an expanding line of commercial vans....
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Fiat plans to expand 500 family in U.S.

12:01 am U.S. ET | Sept. 2, 2013
The United States is so crucial for Fiat that some product planners want the next-generation to be longer and wider....
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Italian invasion will continue at Chrysler

12:01 am U.S. ET | Sept. 2, 2013
The next three years at Chrysler Group can be summed up simply: more Fiat and more miles per gallon....
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Chrysler brand to add crossover

12:01 am U.S. ET | Sept. 2, 2013
Chrysler brand product planners have scaled back the wide-ranging changes envisioned for the brand in Chrysler Group's 2009 product plan....
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