Honda launches review of digital advertising, marketing work

1:55 pm U.S. ET | Jan. 7, 2014
After selecting new creative and media agencies last March, American Honda is turning its attention to digital strategy and web development for its brands in North America. The Japanese automaker sent out a request for information this week as it preps for a review.... Read More »


Many dealers don't value online reviews

12:01 am U.S. ET | Oct. 21, 2013
A funny thing happened when eXteres Corp. tried to determine whether dealers do a good job of generating positive consumer reviews for their stores.... Read More »



Edmunds warns it's on the prowl for fake reviews

12:01 am U.S. ET | Aug. 19, 2013 is carrying on where Google left off a year ago in policing what it considers to be fraudulent reviews of dealerships. the giant third-party auto research site could have just filed a civil lawsuit last month against a Texas review company. But decided to make more noise about it by flagging other third-party sites potentially targeted by the review company. And it put out a press release to tell the world about the lawsuit.... Read More »


Tesla Model S wins high praise from Consumer Reports

6:00 am U.S. ET | May 9, 2013
The all-electric Tesla Model S sports car received the highest score in Consumer Reports' ratings -- a 99 out of 100 -- along with widespread plaudits from the magazine's automotive testing staff.... Read More »


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How a Texas Toyota store solved used-car-supply challenge

How a Texas Toyota store solved used-car-supply challenge

Mike Shaw Toyota in Corpus Christi, Texas, struggled to find good used cars. So it started providing free appraisals to service customers and offered to buy their vehicles on the spot. Mon., April 14
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