Finance & Insurance
GM offers extended warranties of its ownOct. 15
M-B captive tests millennial, Gen Z marketingOct. 8
Mercedes-Benz Financial Services has developed three customer personas for market research. Persona crafting is one method lenders are exploring to create messages of financial literacy that are approachable and accessible to millennial and Gen Z borrowers.
Partners educate young consumers about financesOct. 8
For auto lenders, an opportunity to teachOct. 8
First-time buyers often enter the dealership with misconceptions about the car-buying and financing process. Providing accessible financial literacy information is key for auto lenders who want to gain and retain financially savvy customers.
Cox Automotive acquires F&I ExpressOct. 2
Hyundai Capital moves to foreclose on stores owned by ex-NFL playersSept. 18
Hyundai Capital America has launched foreclosure proceedings against the owners -- auto industry veteran Michael Saporito and ex-NFL linebackers Jessie Armstead and Antonio Pierce -- of Hyundai and Kia dealerships in Pennsylvania accused of failing to repay loans.