ELR

GM offers dealers $5,000 for Cadillac ELR test drives

4:04 pm U.S. ET | May 12, 2014
General Motors is offering Cadillac dealers a $5,000 incentive to offer test drives of its ELR plug-in hybrid, which has gotten off to a slow start since its launch five months ago....
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The upside of poking fun

12:01 am U.S. ET | April 7, 2014
Since Ford's video hit the Web in late March, Pashon Murray, founder of composting company Detroit Dirt, said she has been inundated with phone calls and e-mails from media, talent agents casting commercials and businesses with consulting offers....
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Cadillac clears the air on 'Poolside'

12:01 am U.S. ET | March 2, 2014
Cadillac's "Poolside" ad for the ELR plug-in hybrid has provoked a lot of debate about American values since its airing during the Winter Olympics telecast. Is it a salute to American capitalism or a xenophobic ode to materialism?...
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Caddy pinpoints ELR prospects

12:01 am U.S. ET | Feb. 8, 2014
Cadillac will pump out plenty of commercials for its redesigned 2014 CTS sedan during the Winter Olympics this month....
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Cadillac aims for double-digit growth

4:58 pm U.S. ET | Jan. 26, 2014
Cadillac is planning for sales growth of at least 10 percent in the United States this year as it rolls out at least three new or redesigned vehicles, dealers were told at the make meeting....
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GM: Design, technology distinguish ELR from Volt

12:01 am U.S. ET | Dec. 2, 2013
General Motors believes that the Cadillac ELR luxury coupe will be a brand-building halo car that will drive showroom traffic when the plug-in hybrid goes on sale in January....
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Cadillac's $75,995 ELR: A Chevy Volt cousin, but a distant one

11:38 am U.S. ET | Nov. 20, 2013
The Cadillac ELR fits a lot of descriptions: luxury coupe, plug-in hybrid, a bit of a sports car. But don't call it a Cadillac Volt. GM executives and engineers avoided mentioning the Volt by name at a media test drive this week here, even though the cars share a powertrain....
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The ELR's price tag: 'A bit of a shocker'

12:01 am U.S. ET | Oct. 21, 2013
The hefty price tag Cadillac slapped on its ELR coupe has had the Internet abuzz....
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Cadillac prices ELR plug-in hybrid at $75,995

2:05 pm U.S. ET | Oct. 11, 2013
The 2014 Cadillac ELR plug-in hybrid will go on sale in January with a sticker price of $75,995, including destination charges. The lofty sticker -- it's more than twice that of the Chevrolet Volt, which shares the same underpinnings and powertrain -- suggests that GM plans to produce the coupe in small numbers to give it an air of exclusivity....
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Defying Dad, by building on his legacy

Defying Dad, by building on his legacy

At Courtesy Auto Group in Illinois, second-generation dealers Ray and Rik Fregia have seen a 30 percent boost in sales this year, thanks largely to million-dollar overhauls at their three stores. Mon., September 15
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