Doug WaikemBEST PRACTICES How dealer got on Internet fast track 12:01 am U.S. ET | June 25, 2012 Canton, Ohio, dealer Doug Waikem was on the golf course one day in 1994 when he took a call on his cumbersome, 5-pound cellular telephone. It was a life-altering moment for Waikem, who had never heard of the Internet but was pretty sure it meant that auto retailing had changed for good.... Read More »
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Special Report
Dealer O.C. Welch's big-truck turnaroundAfter Mercury's demise, South Carolina Ford-Lincoln dealer O.C. Welch had to find a way to replace lost revenue. He decided to load up on Super Duty pickups – and sell them online. Mon., June 17» Watch the Video |
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