Jeff Dyke

How to buy your next car in 31 minutes

12:01 am U.S. ET | Nov. 3, 2014
To see if Sonic Automotive's new approach to selling cars really works, Automotive News Staff Reporter Amy Wilson headed to the dealership group's trailblazing Town and Country Toyota store in Charlotte, N.C. Here's how she “bought” a car in 31 minutes....
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Industry fishbowl: Everybody's watching Sonic

12:01 am U.S. ET | Nov. 3, 2014
The industry is closely watching Sonic Automotive Inc. as it seeks to reinvent auto retailing....
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Sonic will spend big to promote Charlotte car-buying initiative

12:01 am U.S. ET | Nov. 3, 2014
Sonic Automotive Inc. is more than tripling its advertising outlays here in the fourth quarter as it introduces its customer experience initiative....
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Happy Birthday, boss! Let's open some stores

12:01 am U.S. ET | July 28, 2014
Sonic Automotive President Scott Smith will get a special birthday present when he turns 47 on Oct. 20....
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Sales staff gets more responsibility, higher pay

12:01 am U.S. ET | July 14, 2014
Sonic Automotive began preparing its staff for the transition to its One Sonic-One Experience initiative years ago when it launched its playbooks, or guides for how to sell used cars, new cars, finance and insurance products and so on....
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Sonic's big changes to begin in N.C.

12:01 am U.S. ET | March 3, 2014
Sonic Automotive's iPad-enabled bid to reduce transaction time and transform customers' car-buying experiences kicks off in July in Charlotte....
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Canadian dealer buries a Jeep, hires an ambassador and puts on the Ritz

Canadian dealer buries a Jeep, hires an ambassador and puts on the Ritz

At Bay King Chrysler, Dodge, Jeep, Ram in Hamilton, Ontario, dealer Jamie Richter has put luxury-hotel touches in his new showroom. They include concierges who see to the needs of service customers. Mon., December 15
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