Dean Evans

VDPs prove to be MVPs for online vehicle sales

12:01 am U.S. ET | Nov. 10, 2014
By using advanced inventory software, Trent Waybright can predict when one of his used vehicles is about to sell based on how many people click into its vehicle detail page....
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Execs find big fish to fry in small pond

12:01 am U.S. ET | July 7, 2014
Executives moving out of top managerial posts at carmakers are finding a nice place to land these days in the industry's high-potential digital marketing world....
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Ex-Subaru marketing chief Dean Evans named CEO of software firm

3:45 pm U.S. ET | June 30, 2014
Dean Evans, former chief marketing officer for Subaru of America, is the new CEO of software company LotLinx, the company said today. Evans, who left Subaru in May, succeeded Jason Knight, who headed LotLinx since December 2012. Knight has remained with the company as COO. Evans, 45, said in an interview that LotLinx approached him a few months ago while he was at Subaru....
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Marketing chief exits Subaru

12:01 am U.S. ET | May 5, 2014
Dean Evans, who pushed Subaru of America into the world of digital marketing while its U.S. sales soared, has left after fewer than three years at the automaker....
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Subaru U.S. marketing chief Evans departs

12:00 pm U.S. ET | May 2, 2014
Dean Evans, who pushed Subaru of America into the world of digital marketing while its sales soared in the United States, has left after fewer than three years at the automaker....
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How 3 dealerships are connecting with tech-savvy shoppers

How 3 dealerships are connecting with tech-savvy shoppers

Three dealers have found ways to forge bonds with car shoppers who are short on time and long on Web smarts. A Honda store has mobilized a young sales team hired from Starbucks and Best Buy. Mon., November 17
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