MKZ

2013 LISTS OF 10

Biggest blunders of the year

12:01 am U.S. ET | Dec. 30, 2013
Here's a list of blunders from Ford, Chrysler, General Motors and others.... Read More »

 

At Lincoln, it's back to buttons

12:01 am U.S. ET | Nov. 18, 2013
The 2015 Lincoln MKC crossover features buttons and knobs in place of the sliding touch controls of the MKZ sedan.... Read More »

 

Ford sees 30% jump in Lincoln October U.S. sales as ads debut

1:47 pm U.S. ET | Oct. 31, 2013
Ford, a laggard in the U.S. luxury-auto market, said its Lincoln brand sales rose about 30 percent this month as it introduced new advertising for the revamped MKZ sedan ahead of rivals' holiday promotions.... Read More »

 

Lincoln takes on Lexus in new ad campaign

12:01 am U.S. ET | Oct. 9, 2013
Lincoln is launching an advertising campaign today, themed "Luxury Uncovered," in which its 2014 MKZ takes some jabs at rival Lexus.... Read More »

 

Ford using stair-step incentives to boost Lincoln volume

11:26 am U.S. ET | Sept. 5, 2013
Ford, moving to support its limping Lincoln brand, has begun using a bonus program that car dealers criticize as confusing and unfair.... Read More »

 

Lincoln will offer luxe Black Label trim

12:01 am U.S. ET | Aug. 19, 2013
Lincoln dealers will get to choose whether they want to be part of the brand's exclusive Black Label program, which will be rolled out late next year.... Read More »

 

BLUE OVAL BLUES

Paradox at Ford: Profits are soaring as problems mount

12:01 am U.S. ET | Aug. 18, 2013
MyFord Touch. Lincoln MKZ. C-Max. All were heavily promoted as innovative products that would help Ford Motor Co. pull customers from rivals and cement the company's position as a technology leader. Instead, each has come back to bite the automaker.... Read More »

 

Ford steps up training after shaky launches

12:01 am U.S. ET | Aug. 12, 2013
Stung by several vehicle launches gone awry, Ford Motor Co. is giving workers additional training before the launch of the 2014 Fusion at the Flat Rock Assembly Plant here.... Read More »

 

Ford studies new models to drive Lincoln revival

3:48 pm U.S. ET | June 13, 2013
Ford may develop new models for Lincoln in fast-growing vehicle segments as part of the automaker's latest attempt to revive the struggling luxury brand and boost its profits. The company did not specify which vehicle segments it was targeting. But in a presentation to investors on Thursday, Ford showed in a chart that it expects the premium small-car and crossover segments to grow sharply by 2015.... Read More »

 

For Lincoln dealers, fine cheese and Jason Bourne hold key to brand makeover

1:11 pm U.S. ET | June 12, 2013
Ford is spending more than $1 billion to try to resurrect the Lincoln brand and it knows it needs not just better cars, but a luxury car-buying experience that will attract younger, better-educated and wealthier buyers. So it's putting its dealers through training at the Lincoln Academy, where they raise their consciousness and sharpen their senses with exercises including sampling cheese.... Read More »

 

Ford recalls more than 465,000 vehicles, including Fusion, Lincoln MKZ

1:39 pm U.S. ET | June 3, 2013
Ford said it is recalling more than 465,000 vehicles in several popular models -- including the 2013 Ford Fusion sedan -- after discovering problems with fuel delivery modules, engine block heaters and missing steering gear parts.... Read More »

 

Lincoln predicts a record May for MKZ, but not for brand

3:19 pm U.S. ET | May 31, 2013
After a problem-plagued launch of the 2013 MKZ, Lincoln executives say the product pipeline is filling and the business is beginning to find normal levels.... Read More »

 

NICK BUNKLEY

Lincoln shoots for a happier ending after troubled MKZ launch

4:30 pm U.S. ET | May 1, 2013
How far off track did the launch of the redesigned Lincoln MKZ get? The car, whose chassis bears the burden of a once-thriving luxury brand now trying to prove it's still relevant -- originally was supposed to start arriving at dealerships last fall, around the same time Steven Spielberg's movie Lincoln was hitting theaters around the country.... Read More »

 

Lincoln to hike MKZ Hybrid mix; Ford volume up 18%

2:42 pm U.S. ET | May 1, 2013
Ford Motor Co. will increase the production mix of Lincoln MKZ Hybrids to 30 percent for the 2014 model year, from 20 percent now, to meet increased demand, a Ford executive said today.... Read More »

 

Farley: Lincoln MKZ sales rebound, set record in April

4:21 pm U.S. ET | April 30, 2013
Ford said it sold more Lincoln MKZ sedans in April than in the first three months of the year combined, as the luxury brand began to recover from lengthy production and distribution delays on the car.... Read More »

 

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