Mopar

Mopar, 3M team up for Jeep map decals

12:01 am U.S. ET | Aug. 17, 2014
A consumer looking to personalize a Jeep Grand Cherokee, Wrangler or Cherokee designs a map online that will later be installed by a dealer on the SUV's hood....
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Mopar, 3M team up for Jeep map decals

12:01 am U.S. ET | Aug. 4, 2014
It usually takes years to develop an automotive product and get it to market. But, occasionally, a good idea, a few months, a good supplier relationship and a phone call from the back of a minivan are all it takes....
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Mopar shops increase accessory sales, profits

12:01 am U.S. ET | March 10, 2014
Most Jeeps come off the assembly line here and queue up for the delivery trip to dealerships. But a growing number of Wranglers, Cherokees and Grand Cherokees -- along with some Dodge Durangos -- now take a detour on their way to the showroom floor....
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Mopar pilots stand-alone Express Lane service shops

12:01 am U.S. ET | Feb. 3, 2014
Mopar says an ongoing Express Lane experiment -- a quick-stop service operation separate from the dealership -- can show Chrysler Group dealers how to improve service profits and spot promising technicians for jobs at their dealerships....
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Mopar tests Express Lane stand-alone oil change shops

5:02 pm U.S. ET | Jan. 24, 2014
Mopar says an ongoing Express Lane experiment -- a quick-stop service operation separate from the dealership -- can show Chrysler Group dealers how to improve service profits and spot promising technicians for jobs at their dealerships....
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2014 DETROIT AUTO SHOW

Mopar invades Motown

12:44 pm U.S. ET | Jan. 10, 2014
Chrysler Group's service, parts and customer-care brand Mopar will have its largest exhibit ever at the 2014 edition of the Detroit auto show. The exhibit, measuring some 5,500 square feet, will highlight the new Mopar Custom Shop in the Mopar Garage....
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How 3 dealerships are connecting with tech-savvy shoppers

How 3 dealerships are connecting with tech-savvy shoppers

Three dealers have found ways to forge bonds with car shoppers who are short on time and long on Web smarts. A Honda store has mobilized a young sales team hired from Starbucks and Best Buy. Mon., November 17
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