Chevy opts out of sponsoring 'Wendy Williams Show' amid race controversyWed, 13, Jul 2016
Chevrolet won't renew a sponsorship deal with "The Wendy Williams Show" following controversial remarks the host made about historically black colleges and universities and the NAACP.
Ride-hailing industry matures, but still has a lot of funMon, 11, Jul 2016
Gina Ma, Lyft's director of marketing strategy and operations, said the tenor of its new campaign reflects a still-young company that emphasizes the connection between passenger and driver, more than the efficiency of point-to-point transportation, and doesn't like to take itself too seriously.
Dealers invest more in Facebook ads as Google search competition heats upMon, 11, Jul 2016
Facebook, which has a trove of data on its users to back up a growing portfolio of marketing services, is becoming a prime marketing vehicle for savvy auto dealers to reach low-funnel shoppers, especially in the wake of changes in how Google displays advertising.
Ford F-150 tops pickups in June Twitter engagementThu, 07, Jul 2016
The Ford F-150 topped all pickups in Twitter engagement in June, a month where Chevrolet launched a new ad campaign that jabbed the toughness of the F-150's stamped aluminum bed.
Ford Escape stars in new series on Verizon video platformMon, 27, Jun 2016
The 2017 Ford Escape will help people avoid “capture” in a new series airing on Verizon’s recently-launched video platform. "The Runner," an original series from executive producers Ben Affleck and Matt Damon, will appear on Verizon's Go90 mobile video service, the company said Monday.