GM boosts incentives on ChevysJune 6, 2016
General Motors, which has surrendered more U.S. market share this year than any other automaker, is hitting back with multiple June promotions and marketing plays for its core Chevrolet brand, targeting the Silverado pickup and most of its car models.
GM boosts Chevy incentives after May joltJune 2, 2016
General Motors, which has seen its U.S. market share fall faster than any other automaker through the first five months of the year, is hitting back with multiple June promotions and marketing plays for Chevrolet. Chevy U.S. chief Brian Sweeney acknowledged that May “did not deliver the result we planned for.”