Matt VanDyke

Simplify communication? Marketers will tell how at seminar

12:01 am U.S. ET | Aug. 18, 2014
How are automakers simplifying communication with consumers in a digital environment that is constantly growing and changing?...
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Lincoln's big choice yielded small crossover

12:01 am U.S. ET | June 15, 2014
Before Lincoln began its reinvention, its average customer was age 64, among the oldest of any marque....
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Lincoln's China startup plans 20 stores by 2015

12:01 am U.S. ET | April 21, 2014
China is giving the 97-year-old Lincoln luxury brand a new lease on life. In a series of events last week, Lincoln launched a sleek new concept vehicle and a new retail vision. Lincoln will begin selling vehicles in China this fall, starting with eight stores in seven cities and growing to 20 dealerships by the end of the year. By the end of 2016, Lincoln plans to have 60 stores in 50 cities....
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