Hyundai Brand

Hyundai chooses a different luxury path from Japanese

12:01 am U.S. ET | Nov. 9, 2015

Rather than opening posh, exclusive showrooms and choosing a new name to distance its luxury cars from the existing brand - as Honda, Nissan and Toyota did when they formed Acura, Infiniti and Lexus in the late 1980s - Hyundai intends to keep Genesis within the family, with no apologies for its ties to the mass-market brand....
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Hyundai's Genesis luxury brand to target 'savvy, affluent progressives'

12:01 am U.S. ET | Nov. 4, 2015

After years of flirting with the luxury and near-luxury segments, Hyundai has finally committed to a separate stand-alone brand named Genesis....
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Hyundai to push into luxury market with stand-alone Genesis brand

10:11 am U.S. ET | Nov. 3, 2015

Hyundai is diving deeper into luxury by carving out a separate premium brand for its Genesis marque. The South Korean automaker said it will flesh out the new global Genesis luxury brand with six new models through 2020...
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Crossovers carry Hyundai to October record

4:00 pm U.S. ET | Nov. 3, 2015

After three months in showrooms, Hyundai’s redesigned Tucson is hitting its stride. U.S. sales of the compact crossover doubled to 7,298 in October, narrowing its deficit to the Mazda CX-5 and Subaru Forester and suggesting Hyundai is poised for growth in a segment in which it has historically struggled. Tucson sales helped the Korean brand to a healthy month, with U.S. sales rising 20 percent to a record 60,005 vehicles....
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U.S. sales rise 16% on double-digit gains at Detroit 3, Nissan, Toyota, Honda

8:00 am U.S. ET | Oct. 1, 2015

U.S. light-vehicle sales, propelled by Labor Day promotions, fatter deals throughout the month, low gasoline prices and higher light-truck demand, rose 16 percent in September on double-digit gains at the Detroit 3, Toyota Motor, Nissan Group and Honda Motor. The seasonally adjusted annual sales rate surged to 18.17 million....
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Tucson's quick start, Soul help Hyundai-Kia to breakout month

4:00 pm U.S. ET | Oct. 1, 2015

Slowly but surely, Hyundai Motor Group is shifting resources toward trucks to catch up with rivals in the U.S. market. That paid off in September as sales of the Hyundai Tucson more than doubled with a redesigned model now in showrooms....
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Hyundai to recall 470,000 Sonatas in the U.S. over engine issue

10:03 am U.S. ET | Sept. 25, 2015

Hyundai said it would recall 470,000 Sonata sedans in the United States to replace faulty engine parts, according to documents filed with the National Highway Traffic Safety Administration....
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Hyundai unveils a more refined Elantra

12:01 am U.S. ET | Sept. 14, 2015

Hyundai's redesigned Elantra sedan gets more streamlined styling, higher engine output, better fuel economy and improved driving dynamics through use of lightweight high-strength steel and an overhauled suspension....
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6th-gen Hyundai Elantra gets new design, more safety tech, better mpg

6:42 am U.S. ET | Sept. 9, 2015

Hyundai pulled the wraps off a redesigned Elantra compact sedan that gets more mature, streamlined styling, higher engine output and better fuel economy....
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Hyundai, Kia notch records on Santa Fe, Soul

4:15 pm U.S. ET | Sept. 1, 2015

Facing stock market turmoil and an unfriendly calendar, Korean siblings Hyundai and Kia still set monthly U.S. sales records in August on strong demand for crossovers. Hyundai reported selling 72,012 vehicles for the month, a 2.9 percent increase, as Kia claimed 58,897 units sold, up 7.7 percent....
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Sleeker 2017 Hyundai Elantra teased in sketch

11:06 am U.S. ET | Aug. 20, 2015

Hyundai is trying to stir up excitement for the 2017 Elantra with the release of a teaser sketch of the re-engineered vehicle. The sketch revels the Elantra has a longer nose and sleeker lines, borrowing cues from Hyundai's Genesis luxury sedan....
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Hyundai may be ready to add small pickup

12:01 am U.S. ET | Aug. 3, 2015

Hyundai appears close to adding a compact pickup to its U.S. lineup....
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Hyundai compact truck based on Santa Cruz concept set for approval

3:15 pm U.S. ET | July 28, 2015

Positive public reaction on the auto show circuit has reportedly helped persuade Hyundai to build the Santa Cruz truck....
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Hyundai gets back in action with Tucson

12:01 am U.S. ET | July 18, 2015

Hyundai's crossover drought is over. The Korean auto maker has not only a redesigned Tucson to feed Americans' expanding appetite, but also a plan to make far more of the compact crossovers available to U.S. dealerships....
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Hyundai recalls 140,000 Sonatas in North America over seat belt concerns

6:53 am U.S. ET | July 9, 2015

Hyundai said it is recalling about 140,000 Sonata mid-sized sedans in the U.S. and Canada due to potential defects in the front passenger seat belt buckle....
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Hyundai ad agency swaps CEOs; top marketer leaves

5:45 pm U.S. ET | June 29, 2015

Hyundai's ad agency, Innocean, has executed a changing of the guard that sources described as an attempt to strengthen ties with Hyundai....
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Is Genesis-based SUV in Hyundai's future?

12:01 am U.S. ET | June 15, 2015

Hyundai is considering developing larger SUVs based on its Genesis luxury sedan, sources familiar with the company's product development plans told Reuters....
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Hyundai considers larger Genesis-based premium SUV

6:27 am U.S. ET | June 8, 2015

Hyundai, whose sedan-heavy lineup has held it back in a U.S. market powered by SUVs, is considering developing larger SUVs based on its Genesis luxury sedan, four people familiar with the matter told Reuters....
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GABE NELSON

Android Auto's simplicity is such a luxury

12:01 am U.S. ET | June 1, 2015

Usually with a car, the more you pay, the more you get. The launch of Google's Android Auto and Apple's CarPlay infotainment interfaces could upend that rule....
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Hyundai wins race to offer Android Auto

8:00 am U.S. ET | May 26, 2015

Hyundai has become the first car company to offer Google's new Android Auto interface by launching it in the 2015 Sonata. The launch is a big win for Hyundai, which had raced to be first to offer Android Auto, and for Google, which could get its sleek, colorful system into tens of thousands of cars before archrival Apple can do the same with its iPhone interface, known as CarPlay....
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RICHARD TRUETT

BLOG: With sports cars, hit reset (often) for success

11:00 am U.S. ET | May 26, 2015

Sporty cars won't live past one generation if car companies don't keep them fresh with new models and features. Constant investment or a slow, agonizing death....
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Hyundai to boost output of Tucson SUV

2:01 pm U.S. ET | May 22, 2015

Hyundai said today it would boost output of its Tucson SUV by adding production at a South Korean assembly line that currently makes sedans in order to meet demand from markets including the United States....
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Hyundai gives 2016 Elantra compact a Value Edition variant

11:15 am U.S. ET | May 19, 2015

Hyundai, preparing for a 2017 redesign of the Elantra compact car, is adding a 2016 variant with a Value Edition trim while keeping the vehicle’s starting price at $18,075, including shipping....
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Hyundai's 'Message to Space' from a girl to her astronaut dad

3:11 pm U.S. ET | April 14, 2015

To help an astronaut's 13-year-old daughter communicate with her astronaut father who hovers over Earth for months at a time in the International Space Station, Hyundai deployed 11 Genesis sedans to Delamar Dry Lake in Nevada to craft a message in giant lettering out of tire marks in the dusty terrain....
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Hyundai Genesis gets twin-turbo V-6

12:01 am U.S. ET | April 5, 2015

Hyundai plans to add a twin-turbo V-6 engine to its Genesis sedan as part of a broader move toward downsized and turbocharged engines, the automaker's U.S. chief said....
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