Pietro Gorlier

Mopar shops increase accessory sales, profits

12:01 am U.S. ET | March 10, 2014
Most Jeeps come off the assembly line here and queue up for the delivery trip to dealerships. But a growing number of Wranglers, Cherokees and Grand Cherokees -- along with some Dodge Durangos -- now take a detour on their way to the showroom floor....
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How 3 dealerships are connecting with tech-savvy shoppers

How 3 dealerships are connecting with tech-savvy shoppers

Three dealers have found ways to forge bonds with car shoppers who are short on time and long on Web smarts. A Honda store has mobilized a young sales team hired from Starbucks and Best Buy. Mon., November 17
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