Toshiba Corp.

FROM TVs TO EVs

Japan electronic giants embrace autos after consumer-goods struggles

12:01 am U.S. ET | April 13, 2015

Japan's storied electronics companies are struggling in the cutthroat consumer goods market amid cheaper, and often more innovative, rivals from South Korea and China. As a result, the beleaguered blue chips are trying reinventing themselves as suppliers to one of the few sectors of Japan Inc. still thriving: the auto business....
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