Doner Advertising

Hyundai ad agency swaps CEOs; top marketer leaves

5:45 pm U.S. ET | June 29, 2015

Hyundai's ad agency, Innocean, has executed a changing of the guard that sources described as an attempt to strengthen ties with Hyundai....
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Chrysler blitzes American Music Awards

11:00 pm U.S. ET | Nov. 23, 2014

Chrysler on Sunday night launched an ad blitz during the American Music Awards that linked five of its brands to A-list recording artists in spots that co-promoted both the vehicles and Interscope singles....
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LARRY P. VELLEQUETTE

BLOG: Fiat's cute cartoon characters suggest buying a 500 -- or else

3:38 pm U.S. ET | Aug. 27, 2014

Since Fiat was reintroduced to the United States in 2011, the Italian brand has stretched the advertising envelope. But a new animated spot set to debut on Gas Station TV touting the fuel and ecological advantages of a Fiat 500 minicar may be the brand's most wry offering yet....
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Automotive News Cover
Special Video Report
CAR's David Cole on suppliers, Sergio, 'a wild and crazy time'

CAR's David Cole on suppliers, Sergio, 'a wild and crazy time'

'Fast and furious.' That's how Center for Automotive Research chairman emeritus David Cole describes an auto industry that may never see stability again.
» Watch the Video
     
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