Scott Keogh


Audi readies 2 EVs for U.S. starting in 2018

12:01 am U.S. ET | Sept. 21, 2015

A production version of Audi's e-tron quattro concept for a crossover electric vehicle shown in Frankfurt will go on sale in the U.S. in 2018, and another battery-electric vehicle will come after that, the automaker's top U.S. executive said....
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Audi's EV push won't stop with e-tron quattro

3:10 pm U.S. ET | Sept. 16, 2015

A second EV will join Audi’s U.S. lineup after the e-tron quattro concept. In a strategy similar to Tesla, Audi aims to introduce battery-electric EVs that provoke desirability, with a long driving range, high design and performance, to fuel consumer demand and command strong transaction prices....
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Crossovers will deliver another record year for Audi, Keogh says

3:15 pm U.S. ET | Jan. 23, 2015

Greater availability of hot-selling crossovers will propel Audi to another record year of U.S. sales in 2015, Audi of America CEO Scott Keogh says. The biggest gains will come from a full year of availability of the compact Q3 crossover, which launched last fall, and a larger allocation of Q5 crossovers for the U.S., Keogh says....
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Boom time for Audi dealerships

12:01 am U.S. ET | Oct. 6, 2014

Audi dealers, riding a sales bonanza, are also in the throes of a $1 billion building boom as they prepare to fulfill the brand's long-term goal of selling 200,000 vehicles a year in the U.S....
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Mazda marketer slams autonomous cars, protects 'Zoom-Zoom'

Mazda marketer slams autonomous cars, protects 'Zoom-Zoom'

Russell Wager says he has a 'real problem' with self-driving cars because they could erase popular tag lines and even brands.
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