Bill Fay

Toyota sees small pickups as growth market

12:06 pm U.S. ET | Dec. 4, 2014

Toyota is betting that small pickup trucks are going to become big sellers. The automaker plans to unveil its redesigned Tacoma truck at the Detroit auto show in January, and is expecting rising sales in 2015 and beyond, even though overall growth in the small-truck segment has been slow....
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Toyota to add active safety tech to entire U.S. lineup by 2017

12:01 am U.S. ET | Sept. 8, 2014

Toyota Division plans to adopt accident-avoidance features throughout its U.S. lineup by 2017, said Bill Fay, Toyota Division's general manager....
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Toyota will expand active safety systems to entire U.S. lineup

9:34 pm U.S. ET | Sept. 3, 2014

Toyota Division plans to make active safety technology -- including anti-collision systems -- available throughout its entire lineup in the United States by 2017, said Bill Fay, Toyota Division's general manager....
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Toyota defends U.S. Hispanic market lead as segment grows

9:41 am U.S. ET | July 21, 2014

Toyota plans to remain the top-selling auto brand among Hispanic customers in the United States as competing automakers boost efforts to win a bigger share of business from the nation’s largest ethnic minority group....
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Toyota aims to hold U.S. Hispanic market lead as segment grows

6:49 pm U.S. ET | July 20, 2014

Toyota plans to remain the top-selling auto brand among U.S. Hispanic customers as competing automakers boost efforts to win a bigger share of business from the nation's largest ethnic minority group, a top executive said Sunday....
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2014 NEW YORK AUTO SHOW

Midcyle, Camry is overhauled to make it best 'ever built'

12:01 am U.S. ET | April 21, 2014

In 2011, Toyota touted the newest Camry for its "bold, sophisticated" design....
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