Roelant de Waard

NICK GIBBS

BLOG: Ford can boost Europe profits by adding upscale Vignale SUVs

12:01 am U.S. ET | Feb. 11, 2016

Ford of Europe isn't saying which models will next get its upscale Vignale trimline but the brand's two largest SUVs are the top candidates as the automaker plans to expand its Vignale variants to at least five by 2017 from just two now....
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Ford aims Vignale Mondeo at business buyers

Feb. 14, 2015 06:01 CET

Ford of Europe's Vignale upscale trim line, which will launch In September on the new Mondeo, will be aimed mainly at business customers. Ford is seeking to boost profit margins with Vignale and fend off competition in the midsize segment from BMW, Mercedes and Audi....
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