Mercedes' new U.S. boss inherits full pipelineMon, 28, Dec 2015
2015's list of departuresMon, 28, Dec 2015
Benz's challenge: Support 9 launches in '16Mon, 16, Nov 2015
Mercedes-Benz will increase its marketing budget for 2016 as it plans to launch nine new, redesigned or freshened products next year. But brand chief Steve Cannon says Mercedes will skip the Super Bowl.
GLC ad drive begins in 1st quarterMon, 16, Nov 2015
Mercedes is planning a big sales and marketing push for the redesigned GLC crossover, which goes on sale in December. Sales are expected to increase over the outgoing model, and the GLC will be the brand's most advertised vehicle in the first quarter.
Mercedes looks to cap number of stores per groupMon, 12, Oct 2015
Mercedes-Benz USA is talking to dealership groups about putting a cap on the number of rooftops any single dealership group can own. But it doesn't plan a uniform cap for all groups, which makes some of its retailers wary.
Posting in pinkMon, 12, Oct 2015
M-B seeks Apple experience in service driveMon, 05, Oct 2015
Mercedes-Benz USA CEO Steve Cannon wants the brand's dealerships to provide service customers an experience closer to that of an Apple Store, through a digital initiative in the service drive. He expects it to be in all U.S. dealerships by the end of 2016.
Mercedes' decision on U.S. pickup due next yearSat, 19, Sep 2015
Daimler's light-truck plan meets Cannon's wishMon, 21, Sep 2015
M-B faces need to grow service capacityMon, 04, May 2015
Mercedes' Cannon recruits fellow execs for a personal missionTue, 21, Apr 2015
A few months ago, Steve Cannon called on the heads of Group 1 and AutoNation for big favors -- and it had nothing to do with selling more cars. Instead, the CEO of Mercedes-Benz USA had a different mission in mind.
U.S. pickup for Mercedes? Decision by Dec. 31, CEO Cannon saysMon, 06, Apr 2015
Mercedes-Benz USA will decide by year end whether to sell a pickup being developed for other markets. "We said to Stuttgart, 'We are open, and let us assess the market,'" says Steve Cannon, CEO of Mercedes-Benz USA.