Mazda6

Mazda delays Skyactiv diesel launch in U.S. again

9:00 am U.S. ET | Jan. 9, 2014

For the second time in roughly four months, Mazda has delayed the U.S. market launch of its Skyactiv diesel engine for emissions-related issues.... Read More »

Big off-lease battle brewing

12:01 am U.S. ET | Dec. 2, 2013

Automakers are crafting strategies to keep existing customers -- and perhaps poach some new ones -- when the number of vehicle owners coming off lease shoots up next year.... Read More »

Mazda recalls 161,400 Mazda6 sedans

4:15 pm U.S. ET | Sept. 29, 2013

Mazda is recalling 161,400 Mazda6 sedans in the United States over defective door latches. The recalls affect Mazda6 models built before Aug. 24, 2012, for the 2009-2013 model years.... Read More »

Q&A: RUSSELL WAGER, VICE PRESIDENT OF MARKETING, MAZDA NORTH AMERICAN OPERATIONS

Mazda broadens, beefs up its message for product blitz

12:01 am U.S. ET | Sept. 16, 2013

Mazda is giving dealers more fresh product than they've seen in years: a redesigned mid-sized Mazda6 and Mazda3 compact this fall, followed by a diesel version of the Mazda6 next spring.... Read More »

Emissions testing delay pushes back Mazda6 diesel

12:01 am U.S. ET | Sept. 16, 2013

Delays in emissions testing have prompted Mazda to postpone the U.S. launch of its diesel-powered Mazda6 by four months, a hiccup in the company's plan to become the only Japanese automaker with a diesel passenger car on sale in the United States.... Read More »

Mazda's prices zoom-zoom from the pack

12:01 am U.S. ET | Sept. 16, 2013

After going on sale in January, the Mazda6 now commands the highest average transaction price in the cutthroat mid-sized sedan segment, according to data from TrueCar.com.... Read More »

Mazda6 diesel postponed for emissions testing delays

5:28 pm U.S. ET | Sept. 12, 2013

Mazda has postponed the launch in the United States of its diesel-powered Mazda6 mid-sized sedan until April because of delays in emissions testing, the company said Thursday.... Read More »

Mazda6, CX-5 to get earlier updates

12:01 am U.S. ET | Aug. 26, 2013

Mazda is in the middle of a product blitz that will put its Skyactiv technologies, designed to cut weight and boost fuel economy, in nearly all of its vehicles by the end of 2015.... Read More »

Mazda, Kia launch drive-and-dine marketing projects

12:01 am U.S. ET | Aug. 19, 2013

Kia and Mazda are looking for dinner dates. Both brands recently began marketing campaigns catering to fans of haute cuisine in major U.S. cities in an effort to get their vehicles -- the redesigned Mazda6 and the new Kia Cadenza -- onto the shopping lists of more luxury-minded consumers.... Read More »

Mazda sales uptick stirs rebound hopes

12:01 am U.S. ET | June 10, 2013

Mazda is pointing to its May sales rebound as a sign that its U.S. turnaround, three years in the making, is finally under way. A 19 percent gain last month halted Mazda's four-month streak of sales declines, a rough start that had threatened to derail the brand's 2013 goals of surpassing 300,000 U.S. sales for the first time since the mid-1990s and avoiding a third straight year of market share losses.... Read More »

Mazda ends 4-month skid with hot May

4:12 pm U.S. ET | June 3, 2013

Double-digit percentage gains for Mazda's CX-5 crossover and Mazda6 mid-sized sedan helped the brand halt a four-month U.S. sales skid.... Read More »

NHTSA looks into Chrysler Group, Mazda vehicles

11:17 am U.S. ET | May 13, 2013

The National Highway Traffic Safety Administration said today it is checking into 2006 Chrysler Group and 2009 Mazda vehicles in response to complaints about engine stalls and doors that fail to properly close.... Read More »

Mazda volume skids 4th straight month

4:23 pm U.S. ET | May 1, 2013

Mazda once again watched the auto industry's recovery from the sidelines as it posted its fourth straight monthly U.S. sales decline in April.... Read More »

'Game changers' will star in Mazda6 launch

12:01 am U.S. ET | April 29, 2013

An innovative surfer, pioneering Olympian and others who Mazda calls "game changers" will help launch the redesigned Mazda6 mid-sized sedan in an advertising campaign kicking off this week.... Read More »

Mazda, aided by weaker yen, eyes first annual profit in 5 years

3:52 pm U.S. ET | April 4, 2013

The slide in the yen has turned Mazda's biggest weakness into its biggest strength. All Japan's most export-dependent automaker has to do now is sell more cars. Still, more-profitable exports and cost reductions may steer Mazda toward its first annual profit in five years.... Read More »

LATEST LAUNCHES

Mazda6 seeks gain in shrinking sector

March 20, 2013 06:01 CET

Mazda hopes to have a bigger impact in the shrinking mid-sized segment with the new Mazda6. Buyers are increasingly switching to crossovers from sedans. As a result, European sales of mid-sized cars dropped by 13 percent to 751,805 last year, according to researchers JATO Dynamics.
... Read More »