Peter SchreyerNov. 26, 2017
It's too early to tell what kind of sales impression Kia's nascent Stinger performance sedan will have for the brand. But its design impact was felt the minute Kia pulled off the covers at the 2017 Detroit auto show.
How Schreyer's passion to make a sports car became the Kia StingerMarch 14, 2017
Hyundai chairman's son ventures into luxury with Genesis brandJune 7, 2016
Hyundai Chairman Chung Mong-Koo proved the South Korean automaker can build reliable, value-for-money cars by beating Toyota and Volkswagen in benchmark U.S. quality surveys. His son now wants to show Hyundai can be synonymous with luxury, too.
Hyundai design team hosts a Bentley reunionMay 23, 2016
Father of Audi TT roadster has big design plans for Hyundai, KiaMarch 24, 2016
Hyundai Motor Group wants to be known for world-class -- not just cheap -- cars, and one of Germany's top designers is helping lead its transformation. Peter Schreyer, a president of the company that controls Kia and Hyundai, made his mark at VW, where he began his career.
Nouveau riche collides with old money at Detroit showJan. 4, 2016
Next week, Hyundai Motor Co. and Volvo Car Corp. will introduce posh sedans as standard-bearers for multibillion-dollar investments in luxury cars. Hyundai will show the G90 full-size sedan as the flagship of a Genesis luxury channel that will offer three sedans, two light trucks and a coupe by 2020. Volvo, amid an $11 billion revival plan under Chinese ownership, will unveil an S90 sedan that the company has described as its “entry ticket to the premium sedan club.”
How design heads see Hyundai's high-end futureSept. 26, 2015
Hyundai has pulled back the curtain on its upscale aspirations with its unveiling of the Vision G Concept Coupe in August. Staff Reporter David Undercoffler sat down with Chris Chapman, who leads the Irvine, Calif., studio where it was designed, and Peter Schreyer, head of design for Hyundai and Kia, to talk about their latest project.