Nissan broadens Rogue reach with SportJune 3
Rogue pushes Nissan sales upJune 1
Rogue leads crossovers' surge as cars continue fallApril 10
Nissan seeks sequel to 'Rogue One' campaignJan. 21
First Shift: A keener Camry, a techy OdysseyJan. 10
Automakers reset product plans for new crossover, SUV waveJan. 10
Nissan feeds Rogue demand with smaller SportJan. 9
Nissan will offer a smaller version of the popular Rogue crossover -- dubbed the Rogue Sport -- in a bid to capture shoppers now considering compact sedans. The Sport is a Nissan Qashqai imported from Japan, and 12 inches shorter than the U.S.-market Rogue.
Nissan dealers feel the force of Rogue campaignDec. 29, 2016
Some dealers say Nissan's marketing strategy aimed at Star Wars fans is building brand awareness and enthusiasm around Nissan and the Rogue, though they suspect it may be the popularity of the Rogue crossover alone driving actual sales.
AutoNews Now: Bracing for another sales dropOct. 28, 2016
Nissan ad capitalizes on Star Wars with Rogue tie-inOct. 27, 2016
Nissan's new Rogue One: A Star Wars Story movie marketing campaign for the facelifted 2017 Nissan Rogue is the brand's biggest campaign ever, and the most integrated across all promotional channels, said Jeremy Tucker, vice president, marketing communications and media, Nissan North America.