When Christina met rallyMon, 22, May 2017
Amid sales push, RAV4 goes in a more rugged directionSun, 12, Feb 2017
Toyota adds rugged, sport trims to 2018 RAV4, Tundra, SequoiaThu, 09, Feb 2017
Toyota, aiming for a bigger slice of a robust light-truck market, is targeting outdoor and performance enthusiasts with new trims for the Tundra full-size pickup, Sequoia large SUV, and RAV4 crossover.
AutoNews Now: Trump takes aim at U.S. trade dealsFri, 20, Jan 2017
How Toyota used artificial intelligence for RAV4 campaignThu, 19, Jan 2017
IBM's Watson has struck again. The machine learning program, which has emerged as a popular tool for agencies and marketers, is powering a new highly targeted digital campaign for Toyota that uses an algorithm to generate ad scripts.
AutoNews Now: A reluctant 'yes' to Cadillac?Mon, 10, Oct 2016
Toyota, military family battle over repairsSun, 28, Aug 2016
First Shift: RAV4 versus CR-V in crossover fightWed, 17, Aug 2016
Small crossovers, tight raceMon, 15, Aug 2016
Each month there are a handful of model vs. model races we watch closely when U.S. sales numbers are reported - Camry vs. Accord; Corolla vs. Civic; 3 series vs. C class; F- eries vs. Silverado. The usual. But the segment providing the most entertainment these days is the compact crossover class.
IIHS may broaden small-overlap ratingThu, 23, Jun 2016
The Insurance Institute for Highway Safety said it may add passenger-side evaluations to its influential crashworthiness ratings program after it found that several small crossovers showed disparities in driver- and passenger-side protection in the group's tough small-overlap crash test.
Toyota's climbable billboard creates buzz for RAV4 HybridMon, 11, Apr 2016
Possible Toyota RAV4 seat defect found after fatal crash, Canada saysFri, 19, Feb 2016
Canada's transport ministry said it had found a potential seat-related defect in one of Toyota's popular models after a fatal crash that led to a global recall of nearly 3 million vehicles by the world's top-selling automaker.