YouTube

VW's distracted driving ad attracts 19M views on YouTube

2:15 pm U.S. ET | June 13, 2014
VW is warning drivers in China of the dangers of texting and driving, but a video spot used in the effort seems to be resonating with a broader audience on YouTube. The clip, as of Saturday morning, had nearly 19 million views on YouTube....
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Honda sets stage for big push into music-driven marketing

3:00 pm U.S. ET | June 11, 2014
Honda is launching a major music-focused marketing effort to attract younger buyers who increasingly consume media online and on demand. At the heart of the initiative is a new music channel on YouTube.com, called the Honda Stage, where Honda will publish hundreds of videos of live music performances from a variety of artists....
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DIANA T. KURYLKO

The Chicken War: Mercedes, Jaguar battle to rule the roost

3:53 pm U.S. ET | Dec. 18, 2013
Luxury brands and chickens? It started with Mercedes-Benz posting a YouTube commercial touting its Magic Body Control System on the redesigned S-class. Now enter Jaguar, the challenger....
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Canadian dealer buries a Jeep, hires an ambassador and puts on the Ritz

Canadian dealer buries a Jeep, hires an ambassador and puts on the Ritz

At Bay King Chrysler, Dodge, Jeep, Ram in Hamilton, Ontario, 5th-generation dealer Jamie Richter, acting on his dad's advice, has taken luxury-hotel touches and applied them to his newly built showroom. Mon., December 15
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