Frederic Saint-Geours

PSA streamlines top management after two executives step down

March 12, 2013 18:02 CET
PSA/Peugeot Citroen has streamlined its management board after brands director Frederic Saint Geours and r&d chief Guillaume Faury left their posts. Saint Geours will stay on with PSA as an advisor to CEO Philippe Varin, but Faury is leaving the automaker to become CEO of Eurocopter.... Read More »

 

PSA launches new brand strategy for Peugeot and Citroen

March 12, 2013 06:01 CET
PSA aims to shift the positioning of its two brands further apart, although analysts are skeptical of the move. Peugeot and Citroen cars chase a very similar customer base, which has been a problem for the French automaker for a long time. Presenting the automaker's 2012 financial results last month, CEO Philippe Varin admitted: “Our brands are too close.”... Read More »

 

PSA, Renault woo younger drivers with new small SUVs

March 11, 2013 07:04 CET
French automakers aim to win customers in the growing small SUV/crossover segment with the Peugeot 2008 and Renault Captur. Peugeot says the first reaction to the 2008 has been positive.... Read More »

 

Carmakers warn of weak European market for years to come

March 5, 2013 12:38 CET
New-car sales in Europe are at the low end of expectations and the market is likely to remain shaky for at least five years as the region implements austerity measures to cut its debts, industry executives warned on Tuesday.... Read More »

 

PSA 2012 deliveries drop on Europe, Iran

Jan. 9, 2013 08:34 CET
PSA vehicle deliveries dropped 16.5 percent to 2.97 million last year as the struggling automaker lost ground in the European market and withdrew from Iran.... Read More »

 

FROM THE CURRENT ANE PRINT ISSUE

PSA's Saint-Geours tackles big challenges

Nov. 16, 2012 06:01 CET
PSA/Peugeot-Citroen head of brands Frederic Saint-Geours says the company's alliance with General Motors is just one element in the French automaker's restructuring plan. PSA also needs to reduce its over-reliance on Europe and move its Peugeot and Citroen brands more upscale to support a strong industrial presence in high-labor-cost France.... Read More »

 

PSA denies seeking gov't loan as first-half car sales tumble

July 6, 2012 09:25 CET
PSA denied that it is seeking a loan from the French government, as the company announced that its global first-half vehicle sales tumbled 13 percent after Europe's debt crisis hit demand.... Read More »