Tacoma

Chevy's marketing push for Colorado calls for precision

12:01 am U.S. ET | Oct. 13, 2014
The strategy for a Chevrolet Silverado marketing launch is pretty straightforward: Target current owners in the loyalty-heavy segment....
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Toyota to recall 690,000 Tacomas in U.S. to fix suspension

1:12 pm U.S. ET | Sept. 29, 2014
Toyota said it would recall about 690,00 Tacoma 4X4 and Tacoma pre-runner pickup trucks in the U.S. to fix issues with the vehicles' rear suspension system....
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GM midsize pickups carry heavy load

12:01 am U.S. ET | Sept. 28, 2014
The Chevrolet Colorado can haul 7,000 pounds. But it also must carry the weight of General Motors' entire truck strategy. GM's three-truck approach is among the biggest wagers Detroit has seen in a long time. The entries make GM the only automaker to offer heavy-duty, light-duty and midsize pickups....
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Toyota to boost Mexico truck plant capacity by 41%

8:50 pm U.S. ET | Sept. 17, 2014
As Toyota ponders its first full assembly plant in Mexico, it plans to boost capacity at its existing factory there almost 40 percent to feed demand for trucks....
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GM prices '15 mid-sized pickups up to $10,000 below big trucks

4:00 pm U.S. ET | Aug. 5, 2014
The new Chevrolet Colorado and GMC Canyon mid-sized pickups will be priced about $8,000 to $10,000 less than comparably equipped models of their larger showroom siblings, the Silverado and Sierra. The base 2015 Colorado, to be launched this fall after a two-year hiatus, will carry a sticker of $20,995, including $895 for shipping, GM said today....
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Toyota recalls 295,000 vehicles globally for braking problem

10:33 am U.S. ET | Feb. 14, 2014
Toyota is recalling about 295,000 Lexus and Toyota brand vehicles globally, mostly in the United States, because various safety systems including stability control and anti-lock brakes could become inoperative....
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LINDSAY CHAPPELL

In Chicago, trucks get their mojo back

1:53 pm U.S. ET | Feb. 7, 2014
A new groundswell is taking place for sporty trucks. Of all the vehicles on display this week at the Chicago Auto Show, the pickup segment stands out....
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For now, Toyota chooses shortfall over costly expansion

12:01 am U.S. ET | Jan. 20, 2014
Toyota's truck sales in 2013 exceeded 272,000 Tundras and Tacomas, stretching factories to the limit and straining dealer inventories....
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Toyota weighs adding truck capacity

12:01 am U.S. ET | Dec. 16, 2013
Toyota is considering expanding pickup production capacity at its San Antonio plant. "Dealers are telling us they could sell more Tacomas and Tundras," Toyota Division General Manager Bill Fay said. "We are evaluating our footprint and capacity."...
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2013 L.A. AUTO SHOW

Chevy banks on mid-sized pickup comeback with 2015 Colorado

12:01 am U.S. ET | Nov. 20, 2013
GM is betting that an eye-catching, fuel-efficient mid-sized pickup can draw buyers from Toyota and inject life into a segment that its Detroit 3 rivals have abandoned. The 2015 Chevrolet Colorado that GM unveils today uses a version of the full-sized 2014 Silverado's fully boxed frame and mimics its upscale, refined interior....
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MIKE COLIAS

The Chevy Colorado's checklist

9:30 pm U.S. ET | Nov. 18, 2013
Chevrolet's redesigned Colorado makes its debut at the auto show here this week amid plenty of anticipation -- and no small amount of skepticism....
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GM and Toyota to battle for smaller pickup truck segment

1:24 pm U.S. ET | Nov. 18, 2013
While the Detroit Three dominate big pickups, Toyota has become the top mid-size truck seller in the United States with its Tacoma. GM, which stopped building a mid-size pickup for the United States last year, is returning to the segment with a redesigned version of the Chevrolet Colorado, betting it can appeal to Toyota buyers....
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