Forester

Subaru's latest record: a 26% jump in 2013

1:34 pm U.S. ET | Jan. 3, 2014
Subaru of America set its fifth consecutive sales record in 2013, as its sales jumped 26 percent to 424,683 vehicles....
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Subaru aims for 500,000 U.S. sales by 2015

3:54 pm U.S. ET | Sept. 19, 2013
Subaru's U.S. sales will soar to 500,000 units by 2015, helped by new models, additional production capacity and rising industry volumes, the brand's top marketer says....
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Subaru's growth formula: Keep tight focus on U.S.; price 'em smart; cater to the quirky

12:01 am U.S. ET | Sept. 2, 2013
Tom Doll, president of Subaru of America, wears rubber wristbands as a constant reminder of his 2013 sales goal. It's an American quirk not typical of Japanese management style, but it's a reflection of how Doll's cars, and his company, are succeeding with a tight focus on American tastes. And that success is making the bands outdated....
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