Scion

Scion nixes convertible, turbocharged FR-S

10:45 am U.S. ET | Nov. 25, 2014
Toyota says there will be no convertible version of the Scion FR-S sports car and -- in a blow to power-seeking enthusiasts everywhere -- no turbocharged engine....
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Scion looks to end product drought with iM hatchback

6:30 pm U.S. ET | Nov. 19, 2014
Scion formally unveiled the long-awaited five-door iM Concept hatchback, marking the struggling brand's first new design in three years. The hatchback will arrive in dealerships next year after Scion shows a production version of the car at the New York auto show in April....
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Scion's iM and what comes after

12:01 am U.S. ET | Nov. 17, 2014
After teasing the iM concept hatchback last month with shots of the nose and rear, Scion has released pictures of the entire car before its debut this week at the Los Angeles Auto Show....
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Scion readies iM Concept for L.A. Auto Show

7:15 am U.S. ET | Nov. 13, 2014
Scion, aiming to regain momentum in the U.S., will use the Los Angeles Auto Show to showcase the iM Concept, a hatchback designed with young, adventurous drivers in mind....
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Scion's iM concept suggests Toyota's Auris is U.S.-bound

12:01 am U.S. ET | Oct. 27, 2014
Toyota Motor Corp., on a mission to rejuvenate its youth-oriented Scion brand, may replace its boxy xB subcompact with a version of Europe's Toyota Auris, new images suggest....
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Trucks fly in a 'best we could have expected' September

12:01 am U.S. ET | Oct. 1, 2014
U.S. sales of SUVs, small crossovers and full-size pickups soared in September as cars became a tougher sell. Overall volume rose 9 percent, and a 16.4 million SAAR showed demand remains strong even after the industry put up big numbers all summer....
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Toyota trucks carry load amid wait for '15 Camry

12:01 am U.S. ET | Oct. 1, 2014
Booming crossover and SUV sales helped Toyota Division eke out its seventh straight monthly sales gain last month, while Lexus continued to gain ground on its luxury rivals....
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Q&A

Scion retools its pitch to youth in comeback bid

12:01 am U.S. ET | Sept. 22, 2014
Once-adorable Scion is entering its awkward tween years, but hasn't hit its growth spurt yet. Nancy Inouye, now in her second year as Scion's national marketing communications manager, says the brand is targeting millennials....
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Toyota rides truck wave to 6% gain

12:00 pm U.S. ET | Sept. 3, 2014
Toyota Motor Sales U.S.A. posted record SUV sales in August, including a 52 percent increase in RAV4 deliveries. The gains helped Toyota achieve a better-than-expected increase of 6 percent and outsell Ford Motor Co. to rank as the nation’s No. 2 automaker for the month....
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Toyota Motor advances 12% for best July in 7 years

4:24 pm U.S. ET | Aug. 1, 2014
Sales at Toyota Motor Sales rose 12 percent in July from a year earlier to 215,802 vehicles, for the automaker's best July sales in seven years as core models posted big gains....
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Scion's entry-level reload means big changes

12:01 am U.S. ET | July 28, 2014
Toyota has decided to keep Scion as a starter brand with a product lineup tailored to young shoppers....
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A crush of crossovers from Japan's Big 3

12:01 am U.S. ET | July 28, 2014
Already well positioned in the red-hot crossover segments, Honda, Toyota, Nissan and their luxury-brand offshoots are eager to hold their ground....
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RICHARD TRUETT

Where U.S. shoppers draw the line on buying very small cars

12:02 pm U.S. ET | July 22, 2014
Daimler says it's giving the Smart car another go in the United States by rebuilding it from wheels to roof, complete with new powertrains. It may not help....
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Real or stock photos? The color's the thing

12:01 am U.S. ET | May 12, 2014
Prevailing wisdom among dealers is that online shoppers prefer real photos of new vehicles in inventory over stock photos from the manufacturer and others....
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BIG SOFA, LITTLE CAR?

When Scion's too tiny, Toyota pilot program allows a larger loaner

12:01 am U.S. ET | April 21, 2014
Scion is rolling out a pilot program that will allow vehicle owners to use other Toyota models as short-term loaners....
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2014 NEW YORK AUTO SHOW

Scion charts new lineup for U.S.

12:37 pm U.S. ET | April 16, 2014
Toyota's Scion brand, struggling to boost sales with aged products, plans to replace three of its five nameplates in the United States over a two-year period starting in 2015. The first of the three will be unveiled at the Los Angeles Auto Show in November, Scion Vice President Doug Murtha said in an interview today....
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2014 DETROIT AUTO SHOW

As it matures, Scion is rethinking its image

12:01 am U.S. ET | Jan. 20, 2014
Scion turns 10 years old this year, and even though the target customer is still Gen Y, the behavior of that demographic has changed dramatically....
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Lexus: No interest in $30,000 models

12:01 am U.S. ET | Dec. 9, 2013
Lexus boss Jeff Bracken concedes that Mercedes-Benz's low-priced CLA sedan is off to a flying start, but he vows not to follow Mercedes down the price ladder....
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