Maxima

Maxima strategy: 5 trims, no options

12:01 am U.S. ET | April 12, 2015

When the redesigned 2016 Nissan Maxima sport sedan goes on sale this summer, it will come in five trim packages — “and zero options,” says Fred Diaz, vice president for U.S. sales and marketing and operations....
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Nissan bets ad dollars on 4 models

12:01 am U.S. ET | April 6, 2015

Nissan will focus its marketing dollars on four key models for the foreseeable future, even as it prepares for another wave of critical product launches....
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New York's bright stars ... and lesser lights

12:01 am U.S. ET | April 6, 2015

Under the bright lights of the Jacob K. Javits Convention Center, the vehicles at the New York auto show are a lot like the performers on Broadway, making grand entrances and gunning for attention — some more successfully than others....
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Nissan delivers a more intense Maxima

10:00 am U.S. ET | April 2, 2015

Nissan is embracing racier styling, a Navy jet-inspired cockpit and high-end interior detail to ignite new interest in the redesigned 2016 Maxima sedan. The company hopes the changes intercept sedan customers who are leaning toward BMW, Acura and other luxury brands....
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Nissan flashes true-to-concept Maxima

12:01 am U.S. ET | Feb. 9, 2015

Nissan gave Super Bowl viewers a sneak peek at its redesigned 2016 Maxima sport sedan....
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Nissan flashes a true-to-concept 2016 Maxima

12:15 pm U.S. ET | Feb. 3, 2015

Nissan's redesigned 2016 Maxima sport sedan will reach U.S. showrooms this year looking remarkably like a concept car the company unveiled at the 2014 Detroit auto show. The redesigned model goes on sale this spring....
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Fastback Maxima?

12:01 am U.S. ET | Oct. 27, 2014

Spy photos of the redesigned 2016 Maxima sedan suggest Nissan is going with the kind of fastback styling that mimics the four-door coupe body styles of several German cars....
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Nissan's 2016 Maxima drives back to roots

12:01 am U.S. ET | Oct. 21, 2014

Nissan's redesigned Maxima sedan may be getting back to its “4DSC” roots. Recent spy photos show an early prototype of the 2016 Maxima. The 2016 Maxima's fastback styling mimics the four-door coupe body styles found on several German cars....
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