Mitsubishi2012 LISTS OF 10 Blunders 12:01 am U.S. ET | Dec. 31, 2012 A look at some of the notable gaffes from the past year.... Read More »
2012 LISTS OF 10 People to watch 12:01 am U.S. ET | Dec. 31, 2012  Here are 10 people to keep your eye on in 2013.... Read More »
Mitsubishi exec asks Japan for more marketing cash 12:01 am U.S. ET | Dec. 10, 2012  Mitsubishi Motors North America is asking its Japanese parent to more than double the U.S. marketing budget next year to launch reworked vehicles and help the struggling brand regain traction.... Read More »
TALK FROM THE TOP: OSAMU MASUKO, PRESIDENT, MITSUBISHI MOTORS CORP. Mitsubishi's U.S. rebound plan: Boost lineup, add output 12:01 am U.S. ET | Dec. 3, 2012  Mitsubishi Motors Corp. President Osamu Masuko has a big fix-it list. Mitsubishi's U.S. lineup has shrunk to four models, sales were down 29 percent through October, market share has dwindled and the i electric vehicle is a flop.... Read More »
Mini to begin production at former Mitsubishi plant in second half of 2014Nov. 28, 2012 21:26 CET Production of new Mini models at a former Mitsubishi plant in the Netherlands will begin in the second half of 2014, a senior company executive said. Harald Krueger said that the company will decide in the coming months which models it will source from the former NedCar plant in Born, Netherlands.... Read More »
Mini to begin production at former Mitsubishi plant in second half of 2014 3:26 pm U.S. ET | Nov. 28, 2012 Production of new Mini models at a former Mitsubishi plant in the Netherlands will begin in the second half of 2014, a senior company executive said. Harald Krueger, BMW AG's board member in charge of Mini, Rolls-Royce, motorcycles and aftersales, said that the company will decide in the coming months which models it will source from the former NedCar plant in Born, Netherlands.... Read More »
Factory frenzy: Japanese add N. American capacityNov. 23, 2012 06:01 CET  Japan's automakers are gearing up for the biggest wave of North American production expansion in a decade. The goals: Win back market share lost because of the 2011 earthquake and tsunami in Japan, boost sales in the world's most robust market and get around a dollar-yen exchange rate that makes exports from Japan unprofitable.... Read More »
FROM THE CURRENT ANE PRINT ISSUE Gasoline engines poised to gain share in EuropeNov. 22, 2012 06:01 CET  Despite all the hoopla over electric cars and fuel cells, gasoline-powered vehicles will be the key powertrain for automakers that must meet the European Union's tough emission standards. That's because a lack of government support for crucial infrastructure – such as roadside charging stations – is hampering automakers' efforts to market electric cars.... Read More »
Factory frenzy: Japanese add N.A. capacity 12:01 am U.S. ET | Nov. 19, 2012  Japan's automakers are gearing up for the biggest wave of North American production expansion in a decade. The goals: Win back market share lost because of the 2011 earthquake and tsunami in Japan, boost sales in the world's most robust market and get around a dollar-yen exchange rate that makes exports from Japan unprofitable.... Read More »
EDITORIAL Minor brands need more than solid products 12:01 am U.S. ET | Nov. 19, 2012 American Suzuki's recent filing for Chapter 11 bankruptcy and wind-down of its U.S. automotive business offer an opportunity to assess the landscape for the three small Japanese brands in the United States. They present a striking contrast. Subaru is thriving. Mitsubishi is struggling. Suzuki is leaving.... Read More »
FINAL ASSEMBLY Mitsubishi hopes to pay dividend -- for a change 12:01 am U.S. ET | Nov. 19, 2012 The year 1997 was also the most recent year that Mitsubishi Motors paid a dividend. Now, President Osamu Masuko wants to change that.... Read More »
Mitsubishi outlines its comeback plan 12:01 am U.S. ET | Nov. 12, 2012  Mitsubishi Motors Corp. has had a dismal year. But President Osamu Masuko isn't discouraged. He has a U.S. comeback plan that aims to boost sales 45 percent to 80,000 units in the next fiscal year, from a projected 55,000 in the one ending March 31.... Read More »
Mitsubishi CEO Masuko vows automaker will remain in U.S. market 12:41 pm U.S. ET | Nov. 6, 2012  Suzuki's withdrawal from the U.S. auto market leaves struggling Mitsubishi as the Japanese automaker with the fewest U.S. sales. But Mitsubishi President Osamu Masuko today reiterated his commitment to the U.S. market, denying any plan to follow Suzuki's retreat.... Read More »
Mitsubishi's N.A. chairman faces U.S. product-planning challenge 12:01 am U.S. ET | Nov. 5, 2012  It's difficult to overstate the challenge ahead of Gayu Uesugi, the Mitsubishi Motors Corp. board member and product planner who last week was appointed chairman of the automaker's struggling North American unit.... Read More »
Mitsubishi taps product planning exec to chair lagging N.A. unit 9:40 pm U.S. ET | Oct. 30, 2012 Mitsubishi Motors is tapping the head of corporate product strategy, cost control and purchasing to serve as the new chairman of the automaker's struggling North American business unit. Gayu Uesugi, 60, will be charged with overseeing the development of a profitable product plan and growth strategy for the U.S. market, Mitsubishi CEO Osamu Masuko said in a statement.... Read More »
Mitsubishi's net rises in latest quarter, but operating profit, revenues down 6:11 pm U.S. ET | Oct. 30, 2012  Mitsubishi Motors' net profit in the quarter ended Sept. 30 jumped 60 percent to 10.10 billion yen ($129.7 million), data released by the company Tuesday shows. Operating profits in the latest quarter fell 28 percent to $204 million, as revenues fell 7 percent to $5.66 billion, the calculations showed.... Read More »
Mitsubishi sets lofty sales goal for redone Outlander 12:01 am U.S. ET | Oct. 29, 2012  Mitsubishi Motors Corp. wants the redesigned Outlander mid-sized crossover to be the brand's top-selling nameplate. When the next-generation Outlander arrives next year in North America, Mitsubishi aims to sell 33,000 units a year.... Read More »
Magna may lose Mini productionOct. 2, 2012 06:01 CET Magna International is likely to lose production work with Mini as parent BMW looks to concentrate output of new-generation Minis in the UK and the Netherlands. BMW plans to make cars for it Mini brand at the NedCar factory in the Netherlands to ease capacity constraints at Mini's factory in Oxford, England.... Read More »
Outlander has 3 new safety items 12:01 am U.S. ET | Sept. 17, 2012 Mitsubishi will introduce three active safety technologies on the redesigned Outlander crossover that arrives in the United States next year as the company seeks to burnish its safety image.... Read More »
CARS & CONCEPTS Mitsubishi's plug-in crossover achieves Prius-like mpg stats 12:01 am U.S. ET | Sept. 10, 2012  Mitsubishi Motors Corp.'s Outlander plug-in hybrid crossover, which will debut at this month's Paris auto show, promises four-wheel drive plus the fuel economy of a Prius plug-in hybrid. It goes on sale early next year in Japan, then in Europe and North America.... Read More »
CARS & CONCEPTS i sales make Mitsubishi wary of electrics 12:01 am U.S. ET | Sept. 3, 2012  The compact Mitsubishi Mirage could emerge as the Japanese automaker's next electric vehicle, after the disappointing sales of the zero-emission i.... Read More »
Suzuki and Mitsubishi left behind? 12:01 am U.S. ET | Aug. 27, 2012  The all-but-empty product pipelines at Mitsubishi and Suzuki may provide the answer to a frequently asked question: Do the two struggling Japanese small fry -- once tough competitors in this country -- have a future in the United States? Mitsubishi and Suzuki insist they are here for the long haul. But given their anemic new-product plans, their future looks dim.... Read More »
FUTURE PRODUCTS -- JAPAN Mitsubishi offers a lean lineup 12:01 am U.S. ET | Aug. 27, 2012  Mitsubishi's U.S. product lineup is in transition. In the past year, the company has phased out four vehicles: the Galant mid-sized sedan, Endeavor crossover, Eclipse Spyder convertible and Eclipse coupe. To dealers' dismay, those products appear unlikely to be replaced one-for-one in the near term.... Read More »
FUTURE PRODUCTS -- JAPAN Nissan, Infiniti, Mazda plan major rollouts in next 3 model years 12:01 am U.S. ET | Aug. 27, 2012 Japanese brands vary widely in their plans for the next three model years. Nissan is barreling ahead in its quest to crack the top ranks of U.S. sales leaders. Mazda will focus on its volume products. Other brands have less going on.... Read More »
Mitsubishi recalls some EVs in U.S., Canada to repair air bag 11:46 am U.S. ET | Aug. 9, 2012  Mitsubishi is recalling a small number of its all-electric cars in the United States due to the possibility that the front and side air bag systems may be deactivated.... Read More »
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