Lexus dramatizes design in meaner mug for ISSun, 24, Apr 2016
Lexus is doubling down on bolder designs with a freshened IS sport sedan that gets a meaner mug and sportier demeanor. The mid-cycle update also rolls out a tweaked interior with a bigger multimedia display and the brand's latest active safety system.
Beijing show opens up to challenger brandsSun, 24, Apr 2016
The Beijing auto show going on this week has become a showcase for Audi, BMW and Mercedes-Benz -- the dominant luxury brands in China -- as well as challengers such as Cadillac, Lincoln and Infiniti.
Digital Honda ads make it personalMon, 11, Apr 2016
In online video campaigns, simply repurposing a TV spot for the digital audience can be an inefficient exercise when trying to influence potential buyers. So the TriHonda Dealers Association took a more targeted approach in a recent Tier 2 digital video blitz.
Toyota, Nissan idle 2 assembly plants in wake of earthquakeThu, 14, Apr 2016
Toyota and Nissan have suspended production at two plants that export Lexus and crossover vehicles to the U.S. after a strong earthquake in southwest Japan disrupted operations at key suppliers.
Lexus aims to treat buyers 'like guests in our own home'Fri, 01, Apr 2016
Beyond the creature comforts and quality of an upscale vehicle, the "luxury" in luxury cars is increasingly about hospitality and how a buyer -- or "guest" in Lexus lingo -- feels about the entire brand experience, said Jeff Bracken, Lexus general manager.
Lexus leads March U.S. luxury sales as crossovers draw buyersFri, 01, Apr 2016
Toyota Motor Corp.'s Lexus brand, bolstered by demand for its crossovers, sold the most luxury light vehicles in the U.S. for a second straight month in March, closing in on Mercedes-Benz's first-quarter lead.
Toyota loses ground as Easter holiday dents showroom trafficFri, 01, Apr 2016
Toyota Motor Corp.'s March new-vehicle sales in the U.S. fell 2.7 percent from last year as car sales continued to slump and an early Easter contributed to dampened retail volume.
New vehicles fuel excitement among Lexus dealersFri, 01, Apr 2016
Lexus' LC 500, a coupe unveiled in January at the Detroit auto show and expected to go on sale in 2017, and the LF-FC fuel cell concept, which could come to life as the next LS, has Lexus National Dealer Advisory Council member John Iacono fired up about prospects for the brand.